E*TRADE from Morgan Stanley Super Bowl 2023 TV Spot, 'Baby Wedding' Song by The Isley Brothers - iSpot.tv.

Charlie, voiced by comedian and actor Pete Holmes, was the focus of the commercial – playing the father of the bride (also a baby). In it, he gives a toast and mingles with guests at an extravagant wedding celebration. “Char Char wants to Cha Cha!,” Mangano said on Facebook.

eToro is the world's first social investing platform, combining networking, investing, and crypto trading, all in one app. To launch their first Super Bowl ad, they turned to duotone to secure the license for the classic “Fly Me To The Moon”.

comedian Pete Holmes Voiced by comedian Pete Holmes, top level agents take a helicopter to a remote location to convince the talking tot to come out of retirement and re-join the mission.

The mascot came out of retirement last year for the first time since 2014. After coming out of retirement last year after nearly a decade, E*Trade's famed baby will once again make an appearance in Super Bowl 57.

eToro was founded as RetailFX in 2007 in Tel Aviv, by brothers Yoni Assia and Ronen Assia together with David Ring. In 2010, the firm released the eToro OpenBook social investment platform, along with its CopyTrader feature, that enables investors to copy the network's top traders automatically.

Innovative platform: EToro made its name through its social investing platform, an innovative tool that allows users to copy the trades of other investors. Established internationally: Founded in 2007, eToro has more than 25 million users in 140 countries worldwide - and the U.S. is now on that list.

The spot ends with the brand's tagline “Don't get mad, get E-Trade and get more than just trading.” E-Trade worked with creative agency MullenLowe NY, and Assembly on media duties.

The E-Trade baby first appeared in Super Bowl ads for the company in 2008. The concept was used through 2013 when E-Trade jumped out of the Super Sunday ad circuit before returning in 2018, 2021, and 2022. Once again, the chatty toddler will be voiced by comedian Pete Holmes.

comedian Pete Holmes Voiced by comedian Pete Holmes, top level agents take a helicopter to a remote location to convince the talking tot to come out of retirement and re-join the mission. We sat down with Executive Creative Director Chris “Badger” Knight to learn what it took to help bring back E*TRADE's most beloved hero.

The eToro platform gives traders and investors access to more than 3,000 different financial assets, including stocks, cryptocurrencies, ETFs, indices, currencies and commodities which can be invested in both with and without leverage, giving almost anyone access to short-, mid- and long-term investment options.

eToro is the trading and investing platform that empowers you to grow your knowledge and wealth as part of a global community. We all want our money to work harder. Some of us are beginners, some more experienced, but we all wish that we could do better.