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Advertisers of the 2015 MINI USA Hardtop Four-Door TV Spot, 'Four Door Surprise'

2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise
MINI USA

About MINI USAMINI USA is the American subsidiary of MINI, a British automotive brand owned by German automaker BMW. MINI USA markets and sells the MINI family of vehicles, which includes small cars,...

What the 2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise is about.

2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise

The 2015 MINI USA Hardtop Four-Door TV Spot, 'Four Door Surprise' was a commercial that generated a lot of buzz in the automotive industry when it was released. The ad takes you on a journey with a couple who are curiously exploring a countryside road. Suddenly, they approach a fork in the road, unsure which path to take. To their surprise, they discover a hidden door on the right side of the fork, which opens up to reveal a magnificent MINI Hardtop Four-Door vehicle.

The commercial was an instant hit due to its creative concept and execution. The idea of the hidden door added an element of mystery and whimsy to the advertisement, while showcasing the practicality and convenience of the four-door MINI Hardtop. The ad targets young families who want a car that's both fun to drive and practical enough for everyday use.

The commercial is set to a catchy soundtrack, "Fever" by Peggy Lee, which adds to the charm and light-hearted tone of the ad. The MINI Hardtop Four-Door is showcased in a variety of scenarios, including driving through scenic landscapes, city streets, and even a car wash. The attractive design and handling of the car are highlighted throughout the advertisement.

Overall, the 2015 MINI USA Hardtop Four-Door TV Spot, 'Four Door Surprise' successfully captured the essence of the brand - fun, unique, and full of surprises. The commercial was praised for its creativity and cleverly incorporated the practicality of the four-door model to appeal to a wider audience. The ad was a testament to the MINI brand's commitment to innovation, design, and functionality.

2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise produced for MINI USA was first shown on television on December 28, 2014.

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Agenices

Agenices of the 2015 MINI USA Hardtop Four-Door TV Spot, 'Four Door Surprise'

2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise
Butler, Shine, Stern & Partners

Butler, Shine, Stern & Partners (BSSP) is a full-service advertising agency based in Sausalito, California. The company was founded in 1993 by Greg Stern, John Butler, and Mike Shine, all of whom had...

2015 MINI USA Hardtop Four-Door TV commercial - Four Door Surprise
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

2015 MINI USA Hardtop 4 Door
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