Vaseline is a brand of petroleum jelly, which is a semi-solid mixture of hydrocarbons that has been widely used as a moisturizer and skin protectant for over a century. The company that produces Vasel...
Vaseline has been a go-to brand for skincare for decades. Their latest campaign is focused on their Clinical Care Extremely Dry Skin Rescue cream, which is designed to heal and protect the most severe cases of dry skin. The TV spot for this product is titled "What Healed Skin Can Do," and it showcases the transformative effects of the cream on the skin of people who have struggled with extremely dry skin.
The commercial opens with a sequence of people's hands that have been cracked and rough. They're shown rubbing the cream onto their skin, and instantly, it appears smoother and softer. The voiceover tells the viewer that the cream works "instantly," providing relief to even the driest, most damaged skin.
As the ad continues, we see more people who have used the cream sharing their stories of how it has transformed their skin. They're shown with their hands, arms, and legs exposed, and we see the visibly improved texture and smoothness of their skin.
One user of the Vaseline Clinical Care Extremely Dry Skin Rescue cream shares that after only using the product for a week, she was able to wear shorts without feeling self-conscious about her dry, cracked legs. Another person says that the cream has cleared up the itchiness and redness caused by their eczema.
The TV spot ends with the message that healed skin can do amazing things, and the Vaseline Clinical Care Extremely Dry Skin Rescue cream is the key to achieving that transformation. The ad is both inspiring and informative, showing people who have suffered from extremely dry skin that relief is possible with the right skincare product.
Vaseline Clinical Care Extremely Dry Skin Rescue TV commercial - What Healed Skin Can Do produced for Vaseline was first shown on television on September 30, 2018.
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