Kmart, once a thriving and iconic American retail company, has a history reaching back nearly a century. Founded in 1899 by Sebastian Spering Kresge, Kmart started as a small five-and-dime store in De...
The Kmart TV Spot, 'Style Outside the Box', features a catchy song by George Kranz that perfectly captures the essence of the commercial. The ad showcases various Kmart fashion items, ranging from clothes and shoes to accessories such as bags and sunglasses. The commercial encourages viewers to experiment with their personal style, to think outside the norm, and to embrace their individuality.
The upbeat rhythm of the song perfectly complements the vibrant energy of the commercial. The lyrics of the song encourage viewers to step outside their comfort zones and take risks with their fashion choices. Kmart's diverse range of fashion items gives viewers ample opportunities to express themselves through their unique personal style.
The commercial's message also aligns with Kmart's brand identity, which is all about affordability and accessibility. The commercial demonstrates that you can have a trendy and fashionable wardrobe without breaking the bank. From statement pieces to everyday staples, Kmart has something for everyone.
In conclusion, the Kmart TV Spot, 'Style Outside the Box', is an energetic and colorful advertisement that encourages viewers to think outside the box when it comes to fashion. George Kranz's upbeat song adds to the commercial's playful and carefree spirit, making it a memorable and effective marketing campaign.
Kmart TV commercial - Style Outside the Box produced for Kmart was first shown on television on September 9, 2017.
"Din Daa Daa (Original Version 1983) - George Kranz"
"Din Daa Daa" is a song written and performed by German musician George Kranz, released as a single in 1983. It was his only international success, but the song has endured over the years. The song features Kranz's rhythmic exhortations and is known for its dramatic arrangement. The song has been remixed and sampled by other artists over the years. Kranz is a German dance music singer and percussionist , and "Din Daa Daa" remains his most well-known song.
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Foote, Cone & Belding, also known as FCB, is a global advertising agency network that was founded in 1873. It has a long-standing heritage of creativity and success, and is considered to be one of the...