Miller Lite television commercial 2014

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Advertisers of the Miller Lite TV Spot, 'Population' Song by Apollo 100

Miller Lite

Miller Lite is a popular beer brand produced by the MillerCoors company, which was formed by the merger of Miller Brewing Company and Coors Brewing Company in 2008. Miller Lite was first introduced in...

What the Miller Lite TV commercial - Population is about.

Miller Lite, the popular American light beer brand, released a new TV spot titled "Population" featuring the song "Joy" by Apollo 100 in the background. The ad was part of the brand's campaign to promote the lightness and drinkability of Miller Lite beer.

The spot starts with a visual of a vast cityscape with cars, people, and buildings all around. Suddenly, the camera zooms out, and the city seems to be getting smaller, and eventually, it fits inside a beer can. Then, a man takes a sip of Miller Lite, and the voiceover says, "The original light beer."

The spot is simple but effective, highlighting the brand's core message that Miller Lite beer is light, easy to drink, and enjoyable. The use of the song "Joy" by Apollo 100 further amplifies the message of lightness and enjoyment.

Miller Lite has been a popular beer brand in the United States since its launch in 1973. It has been known for its lightness, low calorie, and low carb content, making it a favorite among beer lovers who want to watch their calorie intake.

In conclusion, the "Population" spot featuring the song "Joy" by Apollo 100 is a catchy and effective ad that communicates the core message of Miller Lite beer. The use of the song, along with the clever visual elements, creates a memorable experience for viewers, urging them to try Miller Lite beer and enjoy its lightness.

Miller Lite TV commercial - Population produced for Miller Lite was first shown on television on July 27, 2014.

Song from commercial Miller Lite TV Spot, 'Population' Song by Apollo 100

"Joy" by Apollo 100 is an instrumental pop hit record that was released in 1971 ). It is a contemporary rendition of a composition by Johann Sebastian Bach entitled "Jesu, Joy of Man's Desiring." The song was performed by the British studio group Apollo 100 ), which featured keyboardist Tom Parker.

The song gained popularity and reached the top 10 on the U.S. Billboard Hot 100 chart. It is known for its energetic and lively instrumental arrangement, combining rock and classical elements. "Joy" showcases the group's ability to jazz up classical music pieces, creating a unique and catchy sound.

The success of "Joy" led to the release of an LP of the same name in 1972, which included other instrumental tracks performed by Apollo 100. The album further highlighted the group's talent for blending classical and contemporary styles.

Over the years, "Joy" has been featured in various movies and TV shows, adding to its enduring popularity. The song has also been sampled, covered, and remixed by other artists, showcasing its influence and lasting impact on the music industry.

Overall, "Joy" by Apollo 100 remains a beloved instrumental piece that continues to captivate listeners with its vibrant and uplifting melody.