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ThirdLove TV commercial - Most Bras Suck
ThirdLove

ThirdLove is a progressive lingerie company that has revolutionized the way women view and experience their undergarments. Founded in 2013 by Heidi Zak and David Spector, ThirdLove aims to empower wom...

What the ThirdLove TV commercial - Most Bras Suck is about.

ThirdLove TV commercial - Most Bras Suck

The ThirdLove TV Spot, 'Most Bras Suck' is a bold and daring commercial that starts by acknowledging the harsh truth about bras. The opening line of the commercial is, "It's time to give up on bras that just don't fit." This statement sets the tone for the rest of the ad, which aims to revolutionize the way we buy bras.

The ad features a diverse group of women of all ages, shapes, and sizes, highlighting the idea that ThirdLove understands the needs of women everywhere. Every woman in the commercial shares the same frustration that many women face when buying a bra- the feeling of discomfort, restricted movement, and inadequately sized bras.

What makes the ThirdLove TV spot stand out is its emphasis on comfort-driven design and the fact that the brand offers bras in cup sizes A to I and band sizes 30-48. This inclusivity is a breath of fresh air in the lingerie industry, where many women are left feeling neglected due to the limited size range offered by many other retailers.

The commercial ends with a simple yet powerful message, "It's time for bras that respect you." This message encapsulates the essence of the ThirdLove brand- to empower women to feel comfortable and confident in their own skin.

Overall, the ThirdLove TV Spot, 'Most Bras Suck' is a daring and thought-provoking commercial that challenges the norm of the traditional lingerie industry. By focusing on comfort, inclusivity, and empowerment, ThirdLove is paving the way for a new era of bra shopping.

ThirdLove TV commercial - Most Bras Suck produced for ThirdLove was first shown on television on June 14, 2022.

Frequently Asked Questions about thirdlove tv spot, 'most bras suck'

Overall rating: We avoid You have a right to know how the products you buy affect the issues you care about. ThirdLove is rated 'We avoid' overall.

Microfiber fabric & lace Perhaps the most important decisions we make are about fabric, since it has to look good, feel good, and do its job well. The microfiber on our bands and cups is a very fine denier, or thickness, which gives it a super soft feel and smooth, lightweight quality.

San Francisco ThirdLove

IndustryApparel
Founded2013
FoundersHeidi Zak David Spector
HeadquartersSan Francisco , U.S.
Area servedWorldwide

It is rated “We Avoid” here, too. Again, aside from auditing some percentage of its supply chain, it is making no headway on improving its labour conditions. It also received the lowest score of 0-10% in the 2022 Fashion Transparency Index.

Zara's owner, the Inditex Gropu, has been accused multiple times of greenwashing, exploitation, and environmental distraction. Yet, still, many consumers have absolutely no clue how terrible this highly unsustainable business model actually is to people and the environment.

Thirdlove 24/7 Classic T-Shirt Bra A best-seller and GH favorite, the 24/7 Classic T-Shirt bra is ThirdLove's most popular style.

What does ThirdLove mean? A: So the idea was creating a third love for women, a third option. Before, women always had to make a choice: You can have a comfortable bra but it's not gonna be that pretty, or you're gonna have a really pretty one but it's not comfortable.

ThirdLove is an American lingerie company founded by Heidi Zak and Ra'el Cohen, two women in San Francisco, CA. As women who wear bras and with friends who wear bras, they set out to make a better fitting & more comfortable bra.

There is no hard evidence that workers conditions are improving through their supply chain. H&M continue to apply pressure to manufacturers to lower prices, leading to repeated ethical scandals as recently as Natchi Apparel in 2021. Clothes are still made using environmentally harmful inks and dyes.

When these creators and social media stars got back from their trip, they faced an enormous amount of backlash, given allegations that Shein perpetuates human rights abuses, steals products from designers and inappropriately collects user data. Shein denies any wrongdoing.

Unfortunately, Uniqlo still has a ways to go. They don't provide their employees a living wage, don't publish their suppliers, and lack some transparency regarding their environmental impact. So, are there more ethical brands that value “simplicity, quality, and longevity”? You betcha!

Our top choice for a sports bra is the Lululemon Run Times Bra High Support. It stands out with its stylish design, excellent support, and extensive size range, catering to various body types. Throughout our testing, it provided the ideal level of support, making it perfect for all types of workout sessions.

Videos

Watch ThirdLove TV Commercial, 'Most Bras Suck'

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Products

Products Advertised

ThirdLove 24/7 Classic T-Shirt Bra
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