What the Kmart TV commercial - Back to School: His is about.

Title: Kmart TV Spot: 'Back to School: His'

Introduction:Step into the world of Kmart's captivating TV spot, 'Back to School: His.' This visually stunning advertisement takes us on a journey through the excitement and anticipation of a young boy preparing for the upcoming school year. From stylish clothes to trendy backpacks, this ad showcases Kmart's wide range of back-to-school essentials tailored specifically for boys. Get ready to dive into a whirlwind of imagination and embrace the joy of stocking up for a new academic adventure.

Scene One: Morning RushThe TV spot begins with a bustling household, as the morning sunlight casts its gentle glow. A young boy, filled with groggy enthusiasm, wakes up and leaps out of bed with energy. The sound of a school bell rings through his mind, transporting him into a fantastical world where school becomes an adventure.

Scene Two: Wardrobe UpgradeIn the boy's room, we see his excited face surrounded by an array of colorful clothes. With a mischievous grin, he attempts to pair different outfits, impressing his own reflection in the mirror. Kmart's stylish and affordable clothing line is on full display, offering a wide variety of options for each day of the school week.

Scene Three: Backpack QuestNext, our young protagonist embarks on a quest for the perfect backpack. We follow him through aisles of backpacks neatly arranged in vibrant patterns and bold designs. Kmart's vast selection ensures that every student can find a backpack that not only fits their needs but also represents their unique personality.

Scene Four: Stationery WonderlandEntering the stationery aisle, the boy's eyes widen with anticipation. The shelves are adorned with an extensive collection of pencils, markers, notebooks, and other essential supplies. It's as if he has stumbled upon a magical wonderland, where creativity knows no bounds. Kmart's reliable and affordable stationery range is sure to inspire students' imaginations.

Scene Five: Confidence BoostAs the TV spot reaches its climax, the young boy stands proudly in front of the school gates, his backpack on, and his new outfits exuding confidence. Surrounding him, animated versions of his school supplies come to life, dancing and celebrating his excitement for the school year ahead. This joyful scene signifies the boost of confidence that comes from being well-prepared with quality products from Kmart.

Conclusion:Just like that, Kmart's TV spot, 'Back to School: His,' takes us on a heartwarming journey filled with anticipation, creativity, and the genuine excitement of a young boy preparing for school. This captivating advertisement showcases Kmart's array of back-to-school essentials tailored specifically for boys, offering stylish clothing, trendy backpacks, and stationery that ignites imagination. Get inspired and equip your young scholar with the right tools for success with Kmart's Back-to-School collection.

Kmart TV commercial - Back to School: His produced for Kmart was first shown on television on August 1, 2015.