Busch Beer television commercial 2023

What the Busch Beer TV commercial - The Busch Guide: Code is about.

In the Busch Beer TV spot titled 'The Busch Guide: Code', we see a humorous take on the use of codes in the military and how they can be useful in everyday life. The commercial begins with a group of friends trying to figure out what to do for the evening when one of them suggests using a secret code to communicate, just like the military.

But as the friends struggle with creating their own code, the scene shifts to a man wearing military gear, who introduces himself as 'The Busch Guide'. He proceeds to explain the importance of a well-crafted code and how it can be used in various situations, from ordering pizza to avoiding awkward conversations.

The commercial then showcases several witty examples of the use of codes, such as using code words to signal the need for an emergency beer run or to escape a boring party. The Busch Guide also provides a website where viewers can create their own personalized codes to use in their everyday lives.

Overall, 'The Busch Guide: Code' is an entertaining and light-hearted commercial that showcases the creativity and humor of Busch Beer. The use of military-inspired codes adds a unique twist to the ad, while the clever and relatable examples make it appealing to a wide audience.

Busch Beer TV commercial - The Busch Guide: Code produced for Busch Beer was first shown on television on February 5, 2023.