Sign up to track 22 nationally aired TV ad campaigns for Lizzo. In the past 30 days, commercials featuring Lizzo have had 23,887 airings. You can connect with Lizzo on Facebook, Twitter, and Wikipedia.

Procter & Gamble In 2021, Procter & Gamble won the title of the largest advertiser worldwide, having invested 8.1 billion in promotional activities that year.

A single 30-second spot costs an advertiser around $4.5 million, so it's no surprise that the celebrities who, more and more, are appearing in them also collect a big payday. “It ranges from $500,000 to $2 million depending on the commercial and the celebrity,” says one local ad exec who's worked on Super Bowl spots.

There's a reason TV is the second-most profitable advertising medium in the US. Not only can your brand reach large and engaged audiences by aligning with trustworthy content, but you can also create emotional connections with consumers, which improves ad recall and drives real results for thousands of our partners.

In 2022, Amazon was the largest advertiser in the United States, with advertising investments reaching around 13.5 billion U.S. dollars. Other prominent advertisers on this list included Comcast, Procter & Gamble, Walt Disney, and Alphabet (Google).

Actors are paid differently based on their chosen medium. Generally speaking, for screen work, actors are paid a day rate. If they are needed for more than five days, they are paid a weekly rate. Rates vary if actors are needed for the entirety of the film shoot or the entirety of a television season.

It depends. If it's a non-Union commercial, the actor was probably paid on a buyout, meaning they got a lump sum and do not receive per-use residuals. If it's union, different kinds of usage are paid differently. National broadcast network usage is paid per-use (so we get paid every time it airs.)

For an ad to successfully drive business results, consumers should be able to connect the brand to the creative (brand recall). The most successful ads also clearly convey a message that viewers are able to recall in critical situations (mental availability).

TV marketing campaigns expose your brand, your products, and your company's message to an incredibly large audience. Great TV ads are a core component of demand generation, if not the most important aspect altogether.

Fox Television Network and the Fox News Channel run the most commercials time per hour among the respective broadcast and cable network categories.

15 Of The Most Iconic Advertising Campaigns Of All Time

• Hoover – It Beats…
• De Beers – A Diamond is Forever (1947)
• US Military – I Want You (1916)
• Volkswagen – Think Small (1959)
• Google – Year in Search (2017)
• Nike – Just Do It (1988)
• Dos Equis – The Most Interesting Man in the World (2006)
• Pepsi- Is Pepsi OK? (

1. Tom Cruise. Tom Crusie is an American actor, and producer best known for his work in Mission: Impossible, and Top Gun Jerry Maguire has been identified as the 2023 highest-paid actor. As per sources, his earnings have reportedly reached around $100 million.