Estee Lauder Fragrances is one of the most iconic brands in the world of perfumes and fragrances. Founded in 1953 by Estee Lauder herself and her husband Joseph Lauder, this company has been dedicated...
Title: "Inspirar: Estee Lauder Modern Muse featuring Misty Copeland"
Introduction:The Estee Lauder Modern Muse TV Spot, titled "Inspirar," is an awe-inspiring campaign featuring the immensely talented ballet dancer and Misty Copeland as the brand ambassador. This captivating advertisement captures the essence of the Modern Muse fragrance, while also highlighting Misty's incredible journey as a dancer.
Body:The TV spot begins with a graceful Misty Copeland standing center stage in a beautifully lit ballet studio. The camera focuses on Misty's determined expression as she elegantly starts dancing to the enchanting music that resonates throughout the room. With each movement, she exudes strength, power, and femininity, embodying the essence of the Modern Muse fragrance.
As Misty continues her captivating performance, the camera pans out to reveal a team of talented dancers gracefully mirroring her movements. The synchronization and fluidity of their performance symbolize the unity and inspiration that reverberates through Misty's art.
Interspersed with scenes of her mesmerizing dance, we catch glimpses of Misty Copeland backstage, getting ready for a performance. The atmosphere is filled with anticipation and excitement as she applies Estee Lauder's Modern Muse fragrance, both symbolizing her preparation for the stage and capturing the essence of a true muse.
The TV spot cleverly weaves in scenes of Misty Copeland interacting with her fans, empowering them with her inspiring presence and words. Her warm smile and sincere dedication make it evident that she is not only an exceptional dancer but a true role model as well.
The powerful voice-over narrates, "Inspirar a otros, eso es ser una musa moderna," meaning "To inspire others, that is what it means to be a modern muse." This evocative statement perfectly encapsulates the message of the campaign - that true inspiration comes from within and has the power to touch the lives of others.
In the final moments of the spot, Misty Copeland triumphantly takes center stage, her breathtaking performance reaching its crescendo. As the scene fades to black, the campaign slogan appears on the screen in elegant typography - "Estee Lauder Modern Muse. Inspired to inspire."
Conclusion:The Estee Lauder Modern Muse TV spot titled "Inspirar" is a captivating tribute to the artistry of ballet and the inspiring journey of Misty Copeland. It beautifully captures the essence of the Modern Muse fragrance and highlights Misty's incredible talent, determination, and ability
Estee Lauder Modern Muse TV commercial - Inspirar con Misty Copeland produced for Estee Lauder Fragrances was first shown on television on November 19, 2017.
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