Buffalo Wild Wings is a popular American restaurant and sports bar chain that is known for its delicious chicken wings and vibrant atmosphere. With over 1,200 locations across the United States and in...
Buffalo Wild Wings, one of the leading sports bars in the United States, recently released a TV spot titled "Playoffs: Not a Rom-Com". The advertisement, which is about 30 seconds long, features two people sitting in a cinema during the playoffs, expecting to watch a romantic comedy movie but ended up watching the game.
The commercial starts with a young man and woman excitedly holding popcorn and drinks while sitting inside the cinema, anticipating watching a romantic comedy. However, the movie suddenly changes to the playoffs game, taking them by surprise. The man abruptly stands up and changes his clothes, revealing a Buffalo Wild Wings shirt underneath, indicating that he prefers to watch the game at the sports bar. The lady looks confused but takes his lead, and they both rush out of the cinema and into a Buffalo Wild Wings location, where they can watch the game with other fans while enjoying the bar's delicious wings and drinks.
The advertisement is creative, witty, and effective, highlighting the company's understanding of sports fans' passion and preference for watching games at Buffalo Wild Wings. The message of the spot is clear and relatable, indicating that sports fans choose to watch games at the Buffalo Wild Wings bar, where they can enjoy the game's excitement and the company of other passionate fans.
Overall, Buffalo Wild Wings' "Playoffs: Not a rom-com" commercial is an excellent example of how companies can effectively engage their customers through creative advertising. The spot's humor, relatability, and concise message capture the attention of viewers and effectively promote the brand.
Buffalo Wild Wings TV commercial - Playoffs: Not a Rom-Com produced for Buffalo Wild Wings was first shown on television on May 17, 2019.
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