What the Gillette TV Commercial For Gillette Fusion ProGlide is about.

Title: "The Unforgettable Dive: Gillette Fusion ProGlide featuring Ryan Lochte"

Introduction:In the world of competitive swimming, few names are as revered as Ryan Lochte. Known for his incredible speed and undeniable talent, Lochte has transcended the sport to become a household name. Bringing together the power of Gillette Fusion ProGlide and Lochte's captivating persona, the Gillette TV commercial proved to be a groundbreaking synergy of athleticism and grooming.

Scene 1: A sneak peek into Lochte's worldThe ad opens with a close-up shot of Ryan Lochte standing in front of a mirror, wearing nothing but a sleek black swimsuit. Beads of water glisten on his bronzed, athletic body as he runs a hand through his hair. His piercing blue eyes reflect determination and confidence. The camera cuts to a series of quick shots showcasing Lochte's rigorous training routine - laps in the pool, intense weightlifting sessions, and precision drills.

Scene 2: The pursuit of perfectionThe scene transitions to Lochte entering a luxurious hotel room, where a Gillette Fusion ProGlide shaver awaits him on the bathroom countertop. As he preps his face, his reflection in the mirror shows a trace of excitement. This commercial aims to capture the essence of Lochte's unwavering dedication to both his athletic prowess and his grooming routine.

Scene 3: A dive into confidenceThe anticipation builds as we see Lochte stepping out of the hotel elevator, wearing a tailored black suit. The camera follows him down a bustling street, capturing glimpses of admirers who stop in awe of the swimming sensation. With each step, Lochte exudes a newfound confidence, inspired by the flawless shave he received from the Gillette Fusion ProGlide. As he approaches a vibrant poolside gathering, the crowd cheers in anticipation.

Scene 4: Diving into impactLochte's arrival at the poolside party creates a buzz of excitement. A platform awaits him at the edge of the pool. With his trust in the Gillette Fusion ProGlide evident, Lochte readies himself for a daring dive. The camera zooms in on his face, capturing his laser-focused determination. In a swift, elegant movement, Lochte leaps into the air, showcasing his incredible athleticism.

Scene 5: A flawless finishAs Lochte emerges from the sparkling water, sleek and streamlined, the shot transitions to a close-up of his face—a picture of satisfaction and confidence. The Gillette Fusion ProGlide has ensured his facial hair remains impeccably groomed, allowing Lochte to be at his best both in and out of the water.

Conclusion:The Gillette Fusion ProGlide TV commercial featuring Ryan Lochte beautifully intertwines the worlds of athletic excellence and grooming perfection. It presents Lochte as a symbol of dedication, confidence, and the pursuit of greatness. By promoting the Gillette Fusion ProGlide's ability to deliver a flawless shave even for such remarkable individuals as Lochte, the commercial leaves viewers inspired to strive for their own personal best, both in their appearance and pursuits in life.

Gillette TV Commercial For Gillette Fusion ProGlide produced for Gillette was first shown on television on July 29, 2012.