Smith & Wesson is an American firearms manufacturing company founded over 160 years ago in 1852. The company is named after Horace Smith and Daniel B. Wesson, who together founded the company that has...
Smith & Wesson, one of the leading firearms manufacturers, created a TV spot called 'Gun Range' to showcase their M&P (Military & Police) series of pistols. The TV spot features various individuals, including men and women of all ages, practicing target shooting at a gun range.
The commercial opens with a group of people walking into the range and choosing their firearms, followed by shots of them loading their guns, and then finally, firing rounds at the targets. The M&P pistols are shown in action, with close-up shots of their sleek designs and smooth operations.
The ad also emphasizes the safety features incorporated into every M&P pistol, including the grip safety and trigger safety. The inclusion of these features helps to prevent accidental discharges and improve accuracy, contributing to a more positive shooting experience.
The ending of the commercial features the catchphrase, "M&P, designed for the professionals, ready for you," which confirms that the M&P is a reliable and high-performance pistol that is suitable for both professional and personal use.
Overall, the Smith & Wesson M&P TV spot showcases the versatility and dependability of the M&P series of pistols. The commercial successfully appeals to gun enthusiasts, professionals, and first-time gun owners alike, highlighting the functionality, safety, and sleek design of the M&P series.
Smith & Wesson M & P TV commercial - Gun Range produced for Smith & Wesson was first shown on television on July 30, 2013.
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