What the Home Instead TV commercial - Instinct: Apply Now is about.

The Home Instead TV spot titled 'Instinct: Apply Now' aims to showcase the importance of caregivers in the lives of older adults. The video begins with a narrator describing the daily rituals of an elderly man while highlighting the fact that he needs assistance in completing even the most basic tasks, including bathing and dressing.

As the video progresses, viewers are introduced to a series of heartwarming scenes featuring caregivers tending to their clients. The caregivers are shown assisting their clients with daily activities such as eating, exercising, and taking medication. The video also highlights the strong bond between caregivers and their clients, which is built on trust, empathy, and compassion.

The video closes with a call to action, urging viewers to consider a career in caregiving. The narrator points out that caregiving is not just a job, but rather a calling that requires a rare blend of instinct, skill, and empathy. Home Instead emphasizes that they offer opportunities for both experienced and inexperienced caregivers, and they are actively seeking individuals who have a genuine passion for helping others.

Overall, the Home Instead TV spot 'Instinct: Apply Now' is a compelling and emotionally resonant advertisement that highlights the critical role caregivers play in the lives of older adults. The video showcases the positive impact caregivers can have on the lives of their clients and encourages viewers to consider a career in caregiving.

Home Instead TV commercial - Instinct: Apply Now produced for Home Instead was first shown on television on October 24, 2022.