What the Sharpie Highlighter TV commercial - Always Know When to Stop: Status Updates is about.

Title: Always Know When to Stop: Status Updates

[Opening scene: A lively office backdrop. People are working diligently at their desks, with papers and screens scattered around. A conference call is underway in the background.]

Voiceover: In a world consumed by social media, sometimes it's easy to lose ourselves in the noise. We get caught up in the constant need for updates, likes, and shares.

[Cut to a close-up shot of a person scrolling through their phone, their face illuminated by the phone's screen.]

Voiceover: But what if there was a reminder to help us find our balance? To remind us when to stop?

[Transition to a different scene: A person at their desk, holding a Sharpie Highlighter, ready to mark an important document. As they bring the highlighter closer, the camera zooms in to show the vibrant color of the highlighter.]

Voiceover: Introducing the Sharpie Highlighter - not just any ordinary highlighter.

[The scene now transitions to a TV screen showing a scrolling social media feed. Status updates, likes, and comments are constantly popping up.]

Voiceover: With its unique ink formula, the Sharpie Highlighter not only brightens your page, but also your perspective.

[Cut to a split-screen shot: On one side, a person using the Sharpie Highlighter to mark relevant information in their document. On the other side, their social media feed continues to scroll endlessly.]

Voiceover: As you highlight your work, the Sharpie Highlighter reminds you of the importance of focus and staying in the present.

[The camera focuses on the person's face as they react to a particularly amusing social media post. They pause for a moment, contemplating their actions.]

Voiceover: When you feel the urge to check your phone or get lost in virtual conversations, the Sharpie Highlighter interrupts that pattern of distraction.

[The person reluctantly sets their phone aside, refocusing on their document, and resumes highlighting with the Sharpie.]

Voiceover: Just a simple stroke with the Sharpie Highlighter can snap you back to reality, reminding you of what truly matters – your work.

[The scene transitions to the person completing their task, confidently closing their document.]

Voiceover: Because in this fast-paced world, it's crucial to always know when to stop, reflect, and refocus.

[The final scene shows the person's completed document, neatly highlighted with the Sharpie, alongside a sense of accomplishment on their face.]

Voiceover: The Sharpie Highlighter – your ally in defeating distractions and reclaiming your focus.

[Closing shot: The Sharpie Highlighter logo appears on the screen, accompanied by the tagline, "Always Know When to Stop: Status Updates."]

Voiceover: Rediscover the joy of living in the moment - with Sharpie Highlighter.

[End of TV spot.]

Sharpie Highlighter TV commercial - Always Know When to Stop: Status Updates produced for Sharpie was first shown on television on June 1, 2015.