What the Pool Safely TV commercial - Simple Steps is about.

Title: Pool Safely TV Spot: 'Simple Steps'

[Upbeat music playing]

[Scene opens with a sunny backyard featuring a sparkling swimming pool. A diverse group of children and adults are happily splashing around in the water. The camera zooms in on a smiling family playing together.]

Narrator: "In the world of fun and sun, safety should always come first."

[Cut to a close-up shot of a young girl wearing a brightly colored swim cap, holding onto the pool's edge.]

Narrator: "Introducing Pool Safely, your guide to creating a safe and enjoyable swimming experience."

[As the camera pans across the pool area, various safety measures are showcased, including a sturdy pool fence with a self-locking gate, a pool alarm system, and life jackets.]

Narrator: "Simple steps can mean all the difference."

[Cut to a middle-aged woman standing near the pool, holding a clipboard and pen. She speaks directly to the camera.]

Woman: "Did you know that drowning is the leading cause of accidental death for children between the ages of one to four? But together, we can change that. Follow these simple steps to make your pool area safer."

[Cut to a split-screen that shows the woman explaining the steps while footage of families practicing pool safety rolls simultaneously.]

Step 1: "Always watch your children when they're in or near the pool. Drowning can happen silently and quickly."

[Camera shows a parent actively supervising their child in the pool, remaining vigilant and engaged.]

Step 2: "Install a four-sided fence around the pool with a self-latching, self-closing gate. This simple barrier can prevent children from accessing the pool without supervision."

[Camera zooms in on a sturdy pool fence surrounding the pool area while children are seen playing safely inside.]

Step 3: "Keep rescue equipment, such as a pool float, shepherd's hook, and a phone, near the pool at all times. Being prepared can save precious seconds in an emergency."

[Camera highlights an easily accessible rescue equipment station near the pool, ensuring quick access in case of an emergency.]

Step 4: "Enroll your children in swimming lessons. Learning essential water safety skills can give them the confidence they need around the pool."

[Camera shows children happily participating in swimming lessons, under the guidance of a certified instructor.]

Woman: "Remember, these simple steps can help keep your loved ones safe and make pool time even more enjoyable for everyone."

[The camera switches to an aerial view of the

Pool Safely TV commercial - Simple Steps produced for Pool Safely was first shown on television on September 13, 2022.