Yves Saint Laurent Black Opium TV commercial - Addict
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Advertisers of the Yves Saint Laurent Black Opium TV Spot, 'Addict'
Yves Saint Laurent Beauty
Yves Saint Laurent Beauty, also known as YSL Beauty, is a luxury cosmetics and skincare brand that is inspired by the fashion-forward and sophisticated aesthetic of the Yves Saint Laurent fashion hous...
What the Yves Saint Laurent Black Opium TV commercial - Addict is about.
The Yves Saint Laurent Black Opium TV Spot titled 'Addict' is a captivating and edgy advertisement for the brand's popular fragrance, Black Opium. The commercial features British model Edie Campbell as the main character, a free-spirited and rebellious young woman who seems to be addicted to the fragrance.
The TV spot starts with shots of a dimly lit street before the camera closes up on Edie who is seen walking confidently down the street, wearing a leather jacket and black heels. As she walks, the scent of Black Opium is implied to follow her, as we see various people discretely turning their heads to catch a whiff of the fragrance.
The visuals of the ad are vibrant and edgy, with bright neon lights illuminating the background and emphasizing the intensity of the fragrance. The music is an electronic rock sound that perfectly complements the visuals and creates an upbeat and thrilling atmosphere.
The commercial then cuts to a shots of Edie in a club, dancing to the music and having fun with her friends. The scent of Black Opium is now more apparent, as we see the other club-goers being drawn towards her. She then leans in seductively towards a stranger, and the scent becomes irresistible.
The ad concludes with Edie and her friends driving off towards the city skyline, leaving behind a trail of the unmistakable scent of Black Opium. The ad is successful in conveying the message that the fragrance is not just a perfume but an addiction that is irresistible and empowering.
Overall, the Yves Saint Laurent Black Opium TV Spot 'Addict' is an edgy and visually stunning advertisement that showcases the captivating power of the scent. It creates an experience that is both thrilling and addictive, encouraging the viewer to discover and explore the fragrance for themselves.
Yves Saint Laurent Black Opium TV commercial - Addict produced for Yves Saint Laurent Beauty was first shown on television on October 18, 2017.
Song from commercial Yves Saint Laurent Black Opium TV Spot, 'Addict'
BackgroundEmma Louise is an Australian indie pop singer-songwriter from Cairns who gained recognition for her 2011 single "Jungle". The song was initially uploaded on Triple J Unearthed website on March 5 ), 2011, before being released officially on 31 May 2013. It received widespread critical acclaim and was a commercial success, reaching number 12 on the ARIA Charts and being certified double platinum.
Meaning and LyricsThe song "Jungle" is a meditation on a complex relationship. The lyrics describe a universe of two people , caught in a cycle of fighting and making up, as they try to navigate their way through the tangled mess of their emotions. The line "My head is a jungle, jungle" is a recurring motif in the song, and serves to highlight the confusion and chaos of the relationship.
Some of the song's lyrics are as follows:
>In a dark room we fight >Make up for our love >In a stormy sky >You're my sunshine in the night
>The way you rule my mind >Just give me time >My head is a jungle, jungle
Music VideoThe official music video for "Jungle" was directed by Byron Quandary and released on May 22, 2011, on YouTube. The video features Emma Louise walking through a forest and interacting with various animals, including a snake and a deer.
Reception and Legacy"Jungle" remains Emma Louise's most popular and well-known song, and has been covered by numerous artists. It has also been remixed by Wankelmut and MK, with the former's remix becoming a hit in Germany, Austria, and Switzerland.
Overall, "Jungle" is a haunting and evocative song that captures the complexities of human relationships in a visceral and emotional way.
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