Introduction to JeepJeep is an American automotive company that specializes in the production of SUVs (Sport Utility Vehicles) and off-road vehicles. It is a brand that is known for its iconic designs...
The 2014 Jeep Grand Cherokee commercial, entitled "Every Inch," was one of the most memorable and iconic car commercials of its time. The spot features legendary Hollywood actor, Al Pacino, who delivers an intense and passionate narration about the power and presence of the Grand Cherokee.
The commercial opens with a sweeping shot of the Grand Cherokee, as Pacino's voiceover begins: "The eyes don't lie. Neither do the numbers. In any language the measure of greatness is the same. It's the distance between the number one and the rest of the pack."
Pacino's narration continues, describing the Jeep's power and capability in dramatic terms. He speaks of the vehicle as if it has a life and personality all its own, saying, "a vehicle that doesn't know how to blink, or how to back down. A vehicle that's always in the game, with just one goal - to take on any challenge."
As the commercial progresses, stunning visuals of the Grand Cherokee in action are inter-cut with Pacino's powerful voiceover. We see the Jeep racing through rugged mountain terrain, splashing through streams, and charging through deep snowdrifts, all while Pacino's intense and passionate narration drives the point home - that the Grand Cherokee is the pinnacle of SUVs, and the ultimate expression of power and capability.
The commercial concludes with a final shot of the Grand Cherokee, as Pacino delivers his ultimate message: "You give everything to make it this far. Why stop now?"
Overall, the 2014 Jeep Grand Cherokee commercial featuring Al Pacino was a masterful piece of advertising, combining stunning visuals, powerful narration, and a sense of passion and excitement that perfectly communicated the vehicle's power, style, and capability. It remains an important and highly-regarded piece of automotive marketing to this day.
2014 Jeep Grand Cherokee TV commercial - Every Inch produced for Jeep was first shown on television on February 17, 2013.
This commercial plays a song by Eleven Sound called Made For Commercial.
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