Cabela's is a leading retailer of outdoor sporting goods and equipment. Founded in 1961 by Dick Cabela and his wife Mary, the company was originally a small mail-order business that operated out of th...
Cabela's Go Outdoors Event and Sale TV spot, 'Hikers & Tents,' is a 30-second commercial that invites outdoor enthusiasts to join the biggest sale of the year. The commercial opens with a breathtaking shot of a mountain range and transitions to a hiker unfolding a tent. The hiker is surrounded by lush greenery and a roaring river, which creates an idyllic outdoor setting.
As the camera pans out, a group of hikers are shown sitting around a fire, cooking food, and enjoying the great outdoors. The commercial then zooms in on different outdoor gear, including tents, sleeping bags, and cookware, all sold at discounted prices during the sale.
The narrative of the commercial is accompanied by upbeat music and a voice-over that states, "Cabela's Go Outdoors Event and Sale is here. Get everything you need to explore the great outdoors," inviting customers to take advantage of the sale and be fully equipped for their outdoor adventures.
The TV spot manages to showcase the beauty of the outdoors and how Cabela's offers an extensive range of high-quality equipment to aid customers in their quest for adventure. Whether you're an experienced hiker or just starting, the commercial shows that Cabela's has everything you need to make your outdoor excursion a success.
In summary, Cabela's Go Outdoors Event and Sale TV spot, 'Hikers & Tents,' is a visually stunning commercial that emphasizes the importance of having high-quality equipment for any outdoor adventure. The sale encourages customers to go beyond their comfort zones and explore what nature has to offer while being fully equipped with top-of-the-line gear.
Cabelas Go Outdoors Event and Sale TV commercial - Hikers & Tents produced for Cabela's was first shown on television on May 25, 2018.
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