What is Verizon? Verizon is an American telecommunications company that provides wireless services, internet services, and TV services to millions of customers across the United States. It was establi...
Verizon has recently launched a new TV spot, titled "Students and Teachers: New York Times," which highlights the company's partnership with The New York Times. The ad focuses on the benefits of Verizon's wireless service, which offers free access to the New York Times website for all K-12 teachers and students.
The 60-second TV spot begins with a group of students and their teacher discussing a current event they've read about in The New York Times. The teacher praises the newspaper for its informative and unbiased reporting. Suddenly, the scene switches to a group of students huddled around a smartphone, trying to access the news article online. One of the students remarks that they can't access the article because the school's Wi-Fi is down. This is where Verizon comes in.
The ad showcases how Verizon's wireless service can help students and teachers stay connected to the news and information they need, even when their Wi-Fi goes down. The ad highlights the free access to the New York Times website, which isn't limited to students and teachers in New York state, but is available nationwide to anyone on a K-12 network that is part of Verizon's education program.
The TV spot ends with a message encouraging schools nationwide to join the Verizon education program and enjoy free access to the New York Times website. This TV spot, "Students and Teachers: New York Times," demonstrates how Verizon is striving to make information more accessible to students, so they can stay informed and engaged in the world around them.
Verizon TV commercial - Students and Teachers: New York Times produced for Verizon was first shown on television on April 5, 2020.
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