Be The Match: Transforming Lives Through Life-Saving ConnectionsFounded in 1987, Be The Match is a non-profit organization dedicated to saving lives through marrow and cord blood transplantation. With...
Be The Match is a non-profit organization that operates a bone marrow registry to help patients suffering from life-threatening blood cancers. The organization recently released a new TV spot called "Lauren" that sheds light on the compelling story of a real-life cancer survivor who underwent a successful stem cell transplant with the help of the Be The Match Registry.
The TV spot chronicled Lauren's journey from her initial cancer diagnosis to her recovery, showcasing the importance of finding a bone marrow match that can save lives. The ad featured footage of Lauren undergoing chemotherapy and the emotional moment when she found out that her brother wasn't a match, emphasizing the need for more people to join the registry.
However, the ad also offered a ray of hope by sharing the touching moment when Lauren found out that a perfect stranger was a match, giving her a chance at a second lease on life. The visuals are deeply poignant, showcasing the emotion of the moment when Lauren meets her donor for the first time after her transplant.
The ad ends with a call to action, urging viewers to consider joining the Be The Match Registry and help save the lives of individuals like Lauren. The TV spot is a touching and powerful tribute to the resilience of the human spirit, highlighting the potential for hope and life even in the darkest moments.
Be The Match TV commercial - Lauren produced for Be The Match was first shown on television on December 5, 2019.
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