Campbell's Soup is an American food brand that has been a household name for over a century. Founded in 1869 by a fruit merchant named Joseph Campbell and an icebox manufacturer named Abraham Anderson...
The Campbell's Star Wars Soup TV spot, 'New Kids', is a clever and engaging advertisement that appeals to both parents and children alike. This commercial features a group of young kids excitedly discussing how they've seen the Star Wars movies and are now pretending to be Jedi knights in their backyard.
The ad then takes a humorous turn when one of the kids offers his friend a sip of his soup, referring to it as "Jedi fuel". The other kids quickly follow suit, showing off their customized soup cups that feature their favorite Star Wars characters.
What's especially clever about this commercial is how it taps into the imagination of the young children while also emphasizing the convenience and health benefits of Campbell's soup. Parents can feel good about serving their kids a hot, nutritious meal that also appeals to their sense of play.
Overall, the Campbell's Star Wars Soup TV spot, 'New Kids', effectively markets their soup to a specific audience while also making a nod to the popular Sci-Fi franchise. It's a cute and memorable advertisement that's sure to win over any Star Wars loving family.
Campbells Star Wars Soup TV commercial - New Kids produced for Campbell's Soup was first shown on television on October 8, 2017.
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