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Principal Financial Group TV commercial - True Loyalty
Principal Financial Group

Principal Financial Group is a leading global financial services company that has been in operation since 1879. The company was originally founded as an insurance company and has since grown to become...

What the Principal Financial Group TV commercial - True Loyalty is about.

Principal Financial Group TV commercial - True Loyalty

The Principal Financial Group TV Spot, 'True Loyalty' is a touching and heartwarming commercial that highlights the importance of loyalty in relationships. The ad starts by showing a couple on a romantic date, followed by shots of their life together, like buying their first house, having children, and the ups and downs of daily life.

As the couple grows older, the ad shows them going through difficult moments, such as losing their jobs and facing financial uncertainty. However, through all of the hardships, they remain loyal and committed to each other.

The spot ends with the couple sitting on a bench, looking content and happy, with the message "True loyalty lasts a lifetime. Ask a financial professional how a Principal financial leader can help you plan for it."

The ad is cleverly executed, using the theme of loyalty to tie together the message of financial planning. The company is reminding viewers that, in addition to life's ups and downs, it's important to have a financial plan that can provide security for the future.

Overall, the Principal Financial Group TV Spot, 'True Loyalty' is a touching and poignant reminder of the importance of loyalty in our relationships and the necessity of having a solid financial plan to support them.

Principal Financial Group TV commercial - True Loyalty produced for Principal Financial Group was first shown on television on November 8, 2022.

Frequently Asked Questions about principal financial group tv spot, 'true loyalty'

What we do is help people create the kinds of lives they dream about, empowered by financial security and stability. We were founded in 1879 as an insurance company. Today, we're a member of the FORTUNE 500® and a global investment management leader.

Principal Financial Group

View of the 801 Grand. The headquarters of its owner, Principal Financial Group is in the foreground at 711 High Street.
TypePublic
Traded asNasdaq: PFG S&P 500 component
IndustryInsurance, Financial Services
Founded1879

A FORTUNE 500® company, we've been recognized for our innovative ideas and real-life solutions that help customers make financial progress, no matter their income or portfolio size. It's no wonder more than 62 million customers rely on our experience in retirement, insurance and asset management.

Principal Financial Group Inc (NASDAQ:PFG) Institutional investors hold a majority ownership of PFG through the 72.90% of the outstanding shares that they control. This interest is also higher than at almost any other company in the Life/Health Insurance industry.

Principal Financial Group has an overall rating of 4.0 out of 5, based on over 2,310 reviews left anonymously by employees. 76% of employees would recommend working at Principal Financial Group to a friend and 72% have a positive outlook for the business. This rating has improved by 1% over the last 12 months.

3 Top-Ranked Principal Mutual Funds to Rake in Huge Returns

  • Principal Core Plus Bond R5 PBMPX seeks to offer a high level of income and capital.
  • Principal LargeCap Value A PCACX invests a major part of its assets in equity securities of large-cap companies, which are included on the Russell 1000 Value Index.

A principal in a company is typically the owner, founder or chief executive officer (CEO) of a company. In some situations, the principal might be someone who owns most of the company's equity and is responsible for making big business decisions.

Financial Strength Ratings

CompanyA.M. Best CompanyMoody's Investors Service
Principal National Life Insurance CompanyA+, Superior 2nd highest of 13 rating levels Outlook: StableA1, Good 5th highest of 21 rating levels Outlook: Stable
Most recent rating reviewMar. 2023Jan. 2022

Daniel Joseph Houston (Aug 18, 2015–)Principal / CEO Daniel J. Houston , Chairman, President, and Chief Executive Officer. Daniel Houston is chairman, president, and chief executive officer of Principal Financial Group®.

Iowa From our home base in Iowa, we've spread our roots to become a global leader in reliable, long-term savings solutions. People depend on us to help them achieve their goals, no matter where they live or where they are in life.

In a business context, a principal is a key figure in the company's management. The term usually refers to the owner of a private company or primary decision-maker. This may be the chief executive officer (CEO), but the title can be appointed to numerous individuals regardless of job titles.

Highest paying cities for Principals near California

  • Irvine, CA. $286,257 per year. 13 salaries reported.
  • Walnut Creek, CA. $213,565 per year. 144 salaries reported.
  • South San Francisco, CA. $173,965 per year. 22 salaries reported.
  • San Francisco, CA. $153,821 per year.
  • Los Angeles, CA. $141,845 per year.
  • Show more nearby cities.

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Actors who starred in Principal Financial Group TV Spot, 'True Loyalty'

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Agenices

Agenices of the Principal Financial Group TV Spot, 'True Loyalty'

Principal Financial Group TV commercial - True Loyalty
OMD West

OMD West is a part of OMD Worldwide, a media communications agency and a subsidiary of Omnicom Group. OMD West provides media planning and buying services to clients based on the West Coast of the Uni...

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