What the Maybelline New York Super Stay Vinyl Ink Nude Shock TV commercial - Shake Up is about.

Maybelline New York Super Stay Vinyl Ink Nude Shock TV Spot, 'Shake Up' takes the beauty world by storm with its bold and daring approach to makeup. In this captivating 30-second advertisement, Maybelline showcases its new range of Super Stay Vinyl Ink Nude Shock lipsticks, designed to empower and inspire women to embrace their individuality.

The TV spot begins with a mesmerizing aerial shot of a vibrant cityscape, radiating with energy and excitement. As the camera zooms in, we are introduced to a diverse group of women, representing different ages, ethnicities, and personal styles. They confidently strut their way through the bustling streets, each woman exuding a distinct aura of confidence and self-expression.

The background music begins to crescendo, building up the anticipation for what's to come. Suddenly, the scene shifts to a sleek and futuristic beauty studio. The walls are adorned with shelves displaying the vibrant array of Maybelline's Super Stay Vinyl Ink Nude Shock lipsticks. The camera pans over the unique packaging, showcasing the lipsticks' edgy and stylish design.

As the women enter the studio, the atmosphere becomes electrifying. The energy in the room is palpable as they start shaking the lipsticks vigorously. The shot switches to close-ups of their hands and the lipsticks, highlighting the vibrant colors and glossy finish of the Vinyl Ink Nude Shock collection.

The next sequence showcases the women applying the lipsticks with precise strokes, their faces transforming with a burst of color and confidence. With every swipe, their personalities shine through, and their eyes sparkle with excitement. The TV spot expertly captures the transformative power of makeup, reminding viewers that a swipe of Maybelline's Super Stay Vinyl Ink Nude Shock lipstick can unleash their inner beauty and strength.

In the final shot, the women gather together, their lips embellished with the striking shades of the Vinyl Ink Nude Shock collection. They confidently face the camera, their expressions radiating confidence and self-assuredness. A voiceover declares, "Maybelline New York Super Stay Vinyl Ink Nude Shock: Shake up your world, express yourself boldly!"

The TV spot masterfully captures the essence of Maybelline's Super Stay Vinyl Ink Nude Shock collection, empowering women to break free from norms and embrace their unique identities. It celebrates diversity, individuality, and the transformative power of makeup, leaving viewers inspired to shake up their own beauty routines and express themselves fearlessly.

Maybelline New York Super Stay Vinyl Ink Nude Shock TV commercial - Shake Up produced for Maybelline New York was first shown on television on February 5, 2023.