The Tylenol Cold + Flu Severe TV spot titled "Jackhammer" brings to life the debilitating symptoms that come with a cold and flu. The ad begins with a construction worker on a building site, hammering away at a wall. Suddenly, he stops and holds his head, signifying the onset of a cold. The viewer is then transported into the man's mind, where a jackhammer is pounding away in his sinus cavity, causing him immense pain.
As the ad progresses, we see the man struggling to work, looking tired, and generally unwell. The imagery used in the ad is intense, with the jackhammer being a powerful visual to represent the debilitating symptoms caused by the common cold and flu. But there is a glimmer of hope on the horizon, in the form of Tylenol Cold + Flu Severe.
The ad then shows the construction worker taking Tylenol Cold + Flu Severe and feeling instant relief from the jackhammer pain in his head. The viewer is given a clear message that Tylenol Cold + Flu Severe is a powerful medication that can provide fast and effective relief from the discomfort and pain caused by cold and flu symptoms.
In summary, the Tylenol Cold + Flu Severe TV spot, "Jackhammer," is an impactful ad that effectively conveys the painful symptoms of the common cold and flu. It drives home the message that Tylenol Cold + Flu Severe is an effective medication that can provide relief from these symptoms, allowing individuals to get back to their daily lives.
Tylenol Cold + Flu Severe TV commercial - Jackhammer produced for Tylenol was first shown on television on December 4, 2016.
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