Adidas: History and OverviewAdidas AG is a German multinational corporation that designs and manufactures athletic shoes, apparel, and accessories. The company was founded in 1924 by Adolf Dassler and...
Adidas Powerband Boa BOOST has launched a new TV spot featuring world-renowned professional golfer, Sergio García. The ad, titled 'From the Ground Up,' showcases the Powerband Boa BOOST's innovative design and how it can help improve the game for golfers of all skill levels.
The ad opens with a shot of García standing on a golf course, wearing the stylish Powerband Boa BOOST shoes. The camera then zooms in on the shoes, highlighting their unique features, including the BOOST cushioning system, which provides exceptional comfort and energy return.
The next shot shows García walking slowly towards the golf ball, with an air of confidence about him. The camera then focuses on his feet, showing how the Powerband Boa BOOST shoes help him maintain perfect balance and stability during his golf swing.
Throughout the ad, García speaks candidly about how the Powerband Boa BOOST has helped him improve his game, giving him the confidence to hit his best shots on the golf course. He talks about how the shoes provide exceptional support and grip, which has helped him improve his accuracy and control on the golf course.
Overall, the TV spot is a masterclass in showing off the Powerband Boa BOOST's incredible design and performance capabilities, while simultaneously highlighting the integral role that footwear plays in maximizing a golfer's potential. Adorned with cutting-edge technology and style, the Powerband Boa BOOST is a shoe that truly empowers players, helping them reach new heights and conquer the course, one shot at a time.
adidas Powerband Boa BOOST TV commercial - From the Ground Up Ft. Sergio García produced for adidas was first shown on television on March 13, 2017.
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