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Advertisers of the 2016 Toyota RAV4 TV Spot, 'Me importa poco'

2016 Toyota RAV4 TV commercial - Me importa poco
Toyota

Toyota Motor Corporation is a Japanese multinational automotive manufacturer that is widely recognized as one of the world's largest automobile manufacturers. The company was founded by Kiichiro Toyod...

What the 2016 Toyota RAV4 TV commercial - Me importa poco is about.

2016 Toyota RAV4 TV commercial - Me importa poco

In late 2016, Toyota released a new TV commercial for their popular RAV4 crossover SUV called "Me importa poco" (or "I Don't Care" in English). The ad featured an upbeat Latin pop song that played over scenes of vibrant city life, showcasing the adventurous, carefree spirit of the RAV4.

The commercial's tagline, "Me importa poco lo que piensen" (or "I don't care what others think"), was meant to emphasize the vehicle's versatility and freedom. The RAV4 was shown navigating through tight city streets and rough terrain, with plenty of storage space for a variety of activities like camping and surfing.

The ad also highlighted the RAV4's advanced safety features, such as its Lane Departure Alert system and the available Bird's Eye View camera. Toyota's dedication to safety was underscored by the final tagline, "Me importa mucho tu seguridad" (or "I care a lot about your safety").

Overall, the 2016 Toyota RAV4 TV Spot was a fun and energetic ad that evoked a sense of adventure and excitement, while also emphasizing the vehicle's practicality and safety.

2016 Toyota RAV4 TV commercial - Me importa poco produced for Toyota was first shown on television on November 9, 2016.

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Agenices

Agenices of the 2016 Toyota RAV4 TV Spot, 'Me importa poco'

2016 Toyota RAV4 TV commercial - Me importa poco
Saatchi & Saatchi

Saatchi & Saatchi is a global advertising agency that was founded in London in 1970 by two brothers, Maurice and Charles Saatchi. The agency quickly gained a reputation for being innovative and creati...

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2016 Toyota RAV4
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