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Advertisers of the Planet Fitness Black Card TV Spot, 'Work Out and Perk Out'

Planet Fitness Black Card TV commercial - Work Out and Perk Out
Planet Fitness

Planet Fitness is a renowned fitness company that has made a name for itself by offering a unique and welcoming approach to fitness. With numerous locations spread across the globe, Planet Fitness has...

What the Planet Fitness Black Card TV commercial - Work Out and Perk Out is about.

Planet Fitness Black Card TV commercial - Work Out and Perk Out

Planet Fitness is a popular gym chain known for its affordable memberships and judgment-free atmosphere. In their latest TV spot, they are promoting their Black Card membership which comes with several perks, in addition to the standard fitness facilities.

The ad starts with a group of people exercising at the gym, each focused on their workout routine. But when the Black Card members finish their workouts, they get to enjoy some exclusive perks. The ad showcases several ways in which Black Card members can 'perk out' after a workout. For example, one member gets a massage in a distinctively shaped lounging pod, while another uses HydroMassage, which uses water jets to soothe muscles.

The TV spot also highlights that Black Card members can bring a friend for free every time they visit, and they have unlimited access to the gym's amenities, such as use of the tanning booths and more extensive workout equipment. The ad explicitly mentions that Black Card members pay only $22.99 per month, which is incredibly affordable, considering the exclusive access and perks on offer.

The commercial is upbeat, and the soundtrack is catchy and enjoyable, aimed squarely at young gym-goers out to enjoy themselves. The Black Card membership promotion emphasizes the value offered by Planet Fitness, both in its facilities and its member perks. This TV spot furthers Planet Fitness's ongoing messaging of an inclusive, welcoming environment for anyone who wants to prioritize their wellness.

Planet Fitness Black Card TV commercial - Work Out and Perk Out produced for Planet Fitness was first shown on television on June 4, 2023.

Frequently Asked Questions about planet fitness black card tv spot, 'work out and perk out'

Black Card® perks include access to any Planet Fitness club at no additional charge and additional amenities such as unlimited use of massage chairs, HydroMassage beds and more.

Inviting a PF Black Card® guest is a breeze with the PF Mobile App. By sending an invite to your workout buddy through the PF App, they will be prompted to complete a short online registration and then be granted access to a digital Club Pass, making check-in at the club easy, touchless and quick!

No, not officially. But, a few of the PFs will let you do it because they really don't care. The benefit of your black card is being able to bring a guest to workout with you every time you come to your gym. A guest can never tan, due to liability issues.

Can my guest visit the club without me? Yes, another great feature of our Black Card and Premium memberships is Family Sharing. You may share your Membership card with a family member and they can visit the club without you provided they: Have the membership card with them.

Planet Fitness Black Card Benefits

  • Unlimited Guest Privileges.
  • Access to Any Planet Fitness Location.
  • Unlimited Use of Massage Chairs.
  • Half-Price Cooler Drinks.
  • Unlimited Use of Tanning Beds.
  • Perks: Partner Rewards & Discounts.

No, black card is for one member and that member can bring you as a guest. You can't give the card to another to use. They will scan your pass when you enter.

Absolutely. One of the main perks of the Black Card Membership is that the member can bring one free guest every time they work out. Even the same guest. Which is pretty much unprecedented with gyms.

PF Black Card® members can bring a friend for free to any location! Just invite your friend via the PF App and they'll be able to sign in online.

Yes you can. Whenever we signed up for my husbands black card the planet fitness employee told me if I was to work out with him I wouldn't need a membership so there isn't a limit on how many times that same guest can go with you.

Only ONE person per Black Card is allowed in the club at a time.

As a Black Card member, you can bring one guest per visit as long as the guest stays with you at all times.

Unlimited Guest Privileges You can bring a guest with you every time you come to the gym with a Planet Fitness Black Card.

Videos

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Agenices

Agenices of the Planet Fitness Black Card TV Spot, 'Work Out and Perk Out'

Planet Fitness Black Card TV commercial - Work Out and Perk Out
Barkley

Barkley is a company that is not easily definable in just a few words. It is an advertising agency, a brand consultancy, and a creative studio all rolled into one. The company has been in operation fo...

Planet Fitness Black Card TV commercial - Work Out and Perk Out
Red Tettemer O'Connell + Partners (RTO+P)

Red Tettemer O'Connell + Partners (RTO+P) is an award-winning advertising agency based in Philadelphia, USA. The agency was founded in 1996 by Steve Red, Steve O'Connell and Carla Tettemer, who shared...

Products

Products Advertised

Planet Fitness App
Planet Fitness Black Card Membership
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