IntroductionBridgestone is a multinational corporation that specializes in the production of tires and rubber products. The company is headquartered in Nashville, Tennessee, and has a global presence...
Title: Bridgestone TV Spot, 'Summer Line' Featuring David Feherty
Introduction:The Bridgestone TV Spot, 'Summer Line' is a captivating advertisement that showcases the innovative technology and superior performance of Bridgestone's summer tires. The commercial features the charismatic and well-known golf commentator, David Feherty. In this TV spot, Feherty adds his usual touch of humor and wit to highlight the importance of having reliable and high-performing tires during the summer season.
Scene 1: The commercial begins with a picturesque view of a sunny countryside, highlighting the beautiful scenes of summer. David Feherty is standing in the middle of a lush green field, clad in his signature attire: a sporty golf outfit with his own quirky twist.
Scene 2:As Feherty begins to speak, the camera zooms in on his face, capturing his infectious smile. He starts by engaging the viewers with a playful tone, saying, "You know, folks, summer is the perfect time to hit the road, just like you hit the golf ball. But you need the right set of wheels, and I'm not talking about the car!"
Scene 3:As Feherty gestures towards a golf cart filled with Bridgestone summer tires, the camera shifts to focus on the tires. The tires are specially designed for summer driving conditions, featuring advanced technology and superior grip for enhanced performance.
Scene 4:With a mischievous grin, Feherty picks up one of the tires from the golf cart and continues, "Bridgestone summer tires help you grip the road like a pro golfer grips a club." He then proceeds to demonstrate his golf swing using the tire as a make-believe golf ball.
Scene 5:As Feherty comically swings the tire, a graphic overlay visualizes his swing connecting with the tire, illustrating the tire's ability to grip the road firmly. The graphic also shows the benefits of this increased grip, including improved braking and handling.
Scene 6:The commercial concludes with Feherty's wrap-up message, delivered with a touch of humor, "So, whether you're hitting the links or hitting the road, Bridgestone summer tires help you stay in control. Because who needs a double bogey, or worse, a flat tire?"
Scene 7:The screen fades out to show the Bridgestone logo, accompanied by cheerful background music, leaving viewers with a positive and memorable impression of the brand.
Conclusion:The Bridgestone TV
Bridgestone TV commercial - Summer Line produced for Bridgestone was first shown on television on March 21, 2013.
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