Jack Link's Beef Jerky is a leading manufacturer and marketer of beef jerky products, headquartered in Minong, Wisconsin. The company was founded in 1986 by Jack Link and has since evolved into a glob...
Jack Link's Beef Jerky TV Spot, 'Hairy Towel' is a hilarious and memorable commercial that aired a few years ago. The spot begins with a man rushing into a public bathroom, visibly in a hurry. Upon entering the restroom, he realizes too late that there is no towel to dry his hands. He searches frantically and eventually grabs a towel hanging on the wall, only to realize that it is entirely covered in hair.
As he stands there with his hands still wet and covered in hair, the camera zooms out to reveal a shirtless Sasquatch standing beside him, holding a pack of Jack Link's Beef Jerky. The Sasquatch looks directly at the camera and grunts, "Mess with your hunger" - the company's famous tagline.
The ad is both humorous and memorable, thanks to the creative use of Sasquatch, a well-known creature associated with the Pacific Northwest. The spot highlights the unique texture and taste of Jack Link's Beef Jerky, with the aim of convincing viewers to satisfy their hunger with the snack instead of a hairy towel.
The ad is a perfect example of how clever marketing can not only be humorous and entertaining but also effectively convey a brand's message in a memorable way. The Jack Link's Beef Jerky TV Spot, 'Hairy Towel' has proven to be one of the most fun and effective commercials in recent years, appealing to the inner sense of humor of most viewers.
Jack Links Beef Jerky TV commercial - Hairy Towel produced for Jack Link's Beef Jerky was first shown on television on August 28, 2014.
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