UL (Underwriters Laboratories) is a global leader in applied safety science and is known for its comprehensive software solutions. The company operates in more than 100 countries, helping customers dr...
The UL (Underwriters Laboratories) TV spot "The World Runs on Trust" bares conversations around trust that take place in the real world and the various avenues, where trust plays a major role. The TV spot opens with a man driving his daughter to school and reflecting on the trust that exists between them. From there, the ad moves on to show the many different scenarios where trust is an integral part of our lives.
The climax of the advertisement shows UL's various testing facilities, and the message clearly comes across: the trust underpinning our lives is built on UL's rigorous testing and certification processes. Throughout the spot, UL conveys that trust runs through everything they do - from testing your products to certifying them safe. By the end of the ad, we as viewers are left with the idea that UL stands for trust, and it is something that should never be taken lightly especially when it comes to products you and your family use every day.
Overall, the "The World Runs on Trust" UL TV spot is a powerful reminder of how trust plays a critical role in our everyday decision-making and how important it is to find companies who stand for a safer world through rigorous testing and quality assurance processes like UL does.
UL TV commercial - The World Runs on Trust produced for UL was first shown on television on May 15, 2019.
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