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Advertisers of the Planet Fitness TV Spot, 'Serious Burn'

Planet Fitness TV commercial - Serious Burn
Planet Fitness

Planet Fitness is a renowned fitness company that has made a name for itself by offering a unique and welcoming approach to fitness. With numerous locations spread across the globe, Planet Fitness has...

What the Planet Fitness TV commercial - Serious Burn is about.

Planet Fitness TV commercial - Serious Burn

The Planet Fitness TV Spot 'Serious Burn' is a highly engaging advertisement that showcases the affordability and convenience of Planet Fitness' workout facilities. The spot features a young woman, dressed in workout gear, engaged in a series of intense exercises with various gym equipment. As she continues to work out, the viewer can see her becoming more and more fatigued, with sweat pouring down her brow.

However, the workout becomes less daunting when the spokesperson, a humorous and upbeat trainer, shows up and offers encouragement to the woman. The trainer encourages her to take things easy, reminding her to focus on taking breaks and staying hydrated. He also highlights the fact that at Planet Fitness, you can indulge in gentle workouts that lead to a serious burn, all at incredibly affordable membership rates.

Throughout the video, there are also playful sound effects that accentuate the woman's workout, making it both fun and engaging. The spot ends with the trainer and woman enjoying a refreshing glass of water, and the slogan 'The Judgement Free Zone' appears on the screen.

Overall, the Planet Fitness TV Spot 'Serious Burn' is an effective commercial that encapsulates the Planet Fitness brand. It highlights its affordable monthly memberships, non-judgmental atmosphere, and the overall enjoyment of working out in a supportive environment.

Planet Fitness TV commercial - Serious Burn produced for Planet Fitness was first shown on television on January 13, 2013.

Frequently Asked Questions about planet fitness tv spot, 'serious burn'

Planet Fitness's "lunk alarm" is a system that is designed to alert staff when someone is making too much noise or being disruptive in the gym. The alarm is a loud siren that will sound throughout the facility, and it is meant to get the attention of both staff and other members so that the situation can be addressed.

While the lunk alarm at planet fitness goes off then all the workout is stopped. Manager gets activated instantly.

Planet Fitness Lunk Alarm is a loud siren, that draws attention and pauses workouts. The alarm also alerts gym managers to the lunk. When a person grunts or drops weights, it draws unwanted attention, the lunk alarm will sound and the club manager will intervene.

Planet Fitness offers a squeaky clean, high-quality gym experience at an exceptional value. In the Judgement Free Zone®, you always belong! At Planet Fitness, we're here to provide a unique environment in which anyone – and we mean anyone – can be comfortable.

(A lunk is defined, on a poster, as “one who grunts, drops weights, or judges.”) Tim Gunther, a 6-foot, 200-pound firefighter in Poughkeepsie, said he and his colleagues were frequently harassed for “making noises that can't be avoided” and compared the alarm to a nuclear war siren.

The Planet Fitness staff controls the Lunk Alarm. At their discretion, they can use the alarm when necessary based on the behavior of those in the gym.

/ (lʌŋk) / noun. an awkward, heavy, or stupid person.

At most health clubs, grunts elicit little more than annoyed looks or sighs of irritation. But at Planet Fitness, a national chain with 120 locations, it is a matter not only of etiquette, but also of club policy: one too many offending noises can get a membership revoked in the time it takes to do a sit-up.

A Rise in Fitness and Health Awareness In addition, a regular workout assists in reducing stress, depression, anxiety and more. The rise of health issues is pushing people not only towards a healthy diet but also daily exercises, propelling the demand for fitness studios.

As of December 31, 2022, Planet Fitness had approximately 17.0 million members, an increase of 1.8 million members since the end of 2021.

At most health clubs, grunts elicit little more than annoyed looks or sighs of irritation. But at Planet Fitness, a national chain with 120 locations, it is a matter not only of etiquette, but also of club policy: one too many offending noises can get a membership revoked in the time it takes to do a sit-up.

A tall, brawny man, especially a sexually attractive one. A stupid man; a lunkheaded man.

Videos

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Actors

Actors who starred in Planet Fitness TV Spot, 'Serious Burn'

Andy Greene photo
Daron McFarland photo
Agenices

Agenices of the Planet Fitness TV Spot, 'Serious Burn'

Planet Fitness TV commercial - Serious Burn
Barkley

Barkley is a company that is not easily definable in just a few words. It is an advertising agency, a brand consultancy, and a creative studio all rolled into one. The company has been in operation fo...

Planet Fitness TV commercial - Serious Burn
Biscuit Filmworks

Biscuit Filmworks is an award-winning commercial production company that specializes in producing high-quality commercials, branded content, and short films. The company was founded in 2000 by directo...

Planet Fitness TV commercial - Serious Burn
Red Tettemer O'Connell + Partners (RTO+P)

Red Tettemer O'Connell + Partners (RTO+P) is an award-winning advertising agency based in Philadelphia, USA. The agency was founded in 1996 by Steve Red, Steve O'Connell and Carla Tettemer, who shared...

Products

Products Advertised

Planet Fitness Gym Membership
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