About MercariMercari is a mobile marketplace app founded in 2013 by Shintaro Yamada, with headquarters in Japan. The company's mission is to circulate all goods that are no longer being used in societ...
The Mercari App TV Spot entitled 'Black Friday Lovers' is a humorous and relatable commercial that perfectly captures the excitement and chaos surrounding the beloved American shopping holiday. The scene is set in a suburban cul-de-sac, where a group of neighbors is gathered outside, eagerly waiting for the pandemonium that is about to take place.
The protagonist of the commercial, a middle-aged woman, clad in her pajamas and fuzzy slippers, rushes outside to join her neighbors in the fray. As the clock strikes midnight, signaling the start of Black Friday sales, the neighbors start sprinting towards the nearby mall, leaving the woman behind. Undeterred, she pulls out her phone and opens the Mercari App, where she swiftly starts browsing through the various deals and discounts available.
As she continues her virtual shopping spree, the commercial cuts back to her neighbors struggling to maneuver through the massive crowds and long lines at the mall. The woman, on the other hand, is enjoying a stress-free and comfortable shopping experience. In the end, she emerges triumphant, holding her phone high, showcasing her impressive deals from the Mercari App.
The commercial concludes with the message that the Mercari App is an excellent alternative to the traditional shopping experience, as it allows shoppers to browse and purchase a wide variety of items from the comfort of their homes. The 'Black Friday Lovers' TV spot is a witty and entertaining advertisement that encourages viewers to embrace the convenience and innovation offered by the Mercari App.
Mercari App TV commercial - Black Friday Lovers produced for Mercari was first shown on television on October 31, 2016.
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