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Advertisers of the Planet Fitness TV Spot, 'Big Girl's Workout'

Planet Fitness TV commercial - Big Girls Workout
Planet Fitness

Planet Fitness is a renowned fitness company that has made a name for itself by offering a unique and welcoming approach to fitness. With numerous locations spread across the globe, Planet Fitness has...

What the Planet Fitness TV commercial - Big Girls Workout is about.

Planet Fitness TV commercial - Big Girls Workout

Title: Planet Fitness TV Spot: 'Big Girl's Workout'

Introduction:In this captivating and inspiring Planet Fitness TV spot, titled 'Big Girl's Workout,' we witness an empowering journey of a determined woman who goes against society's norms and stereotypes to reclaim her self-confidence, redefine her limits, and embrace her body, proving that fitness is for everyone regardless of size, shape, or background.

Scene 1: Opening ShotThe camera pans across a vibrant and energetic Planet Fitness gym, filled with a diverse group of people of all shapes and sizes, engaging in various workouts. The atmosphere is contagious with energy and positivity.

Scene 2: Meet SarahWe are introduced to our protagonist, Sarah, who stands in front of the mirror, visibly self-conscious about her body. She hesitates at first, unsure if she belongs in a gym environment.

Scene 3: Encouragement from a FriendAs Sarah contemplates her next move, a supportive and outgoing friend, Jessica, approaches her, offering words of encouragement. Jessica reassures Sarah that the gym is a welcoming space for everyone, regardless of their size or fitness level.

Scene 4: Sarah's Inner DialogueWe snapshot into Sarah's mind as she battles with her internal dialogue, filled with doubts and insecurities. She remembers past experiences where she felt judged and excluded due to her size.

Scene 5: Defining the NarrativeDetermined to challenge societal beauty standards, Sarah takes a deep breath, stands tall, and steps into the gym with conviction and a newfound sense of self-worth. She is ready to redefine her narrative.

Scene 6: Sarah's Workout JourneyWe follow Sarah as she embarks on her fitness journey, supported by encouraging trainers and fellow gym-goers who applaud her efforts and celebrate her progress. Each step is a triumph, reinforcing her belief that she is capable of achieving her goals.

Scene 7: Overcoming ObstaclesAlong the way, Sarah encounters various physical and mental challenges. The spot authentically showcases her perseverance and resilience as she conquers each obstacle with determination, proving that her size does not define her abilities.

Scene 8: Community and SupportThe Planet Fitness environment radiates inclusion and support as Sarah finds herself embraced by a network of individuals who uplift and champion her. They inspire her to continue pushing beyond her limits.

Scene 9: TransformationAs the spot nears its conclusion, we witness Sarah's remarkable transformation. She grows stronger both physically and emotionally, shedding layers of doubt and embracing a newfound confidence.

Scene 10: The Heartfelt EndingThe commercial concludes with Sarah standing confidently in front of the mirror once again, but this time, the reflection staring back is one of self-love and acceptance. Sarah's story serves as a testament to the power of self-belief and the unwavering support found within the Planet Fitness community.

Closing:The Planet Fitness TV spot, 'Big Girl's Workout,' shines a spotlight on the remarkable journey of a woman determined to break barriers and redefine the meaning of fitness. It reminds us that the gym should be a place of acceptance, encouragement, and empowerment for all, irrespective of size or appearance. Planet Fitness invites anyone who wants to challenge themselves and unlock their full potential to join their inclusive community and pursue a healthier, happier lifestyle. Fitness truly knows no boundaries, and this TV spot beautifully showcases the transformative power of self-acceptance and perseverance.

Planet Fitness TV commercial - Big Girls Workout produced for Planet Fitness was first shown on television on April 15, 2013.

Frequently Asked Questions about planet fitness tv spot, 'big girl's workout'

Planet Fitness TV Spot, 'Feel Fitacular: Glow' Featuring William Shatner, Jane Krakowski.

At Planet Fitness, we're here to provide a unique environment in which anyone – and we mean anyone – can be comfortable. A diverse, Judgement Free Zone® where a lasting, active lifestyle can be built. Our product is a tool, a means to an end; not a brand name or a mold-maker, but a tool that can be used by anyone.

Crop tops, sports bras, bralettes, short shorts, long pants, collared shirts are all welcome!

Backing the Planet Fitness commercial is a snappy instrumental from 1969's “Little Green Bag,” a song which has an interesting history. Originally titled “Little Greenback,” the vocal track was written as an ode to the US dollar by the Dutch musicians George Baker and Jan Visser.

The commercials also features William Shatner, Dennis Rodman, Buzzy Cohen and Danny Trejo in a short vignette that tells viewers how much better Lohan's life is now that she works out regularly.

It features Lohan taking part in a Planet Fitness workout regime with the likes of William Shatner, Dennis Rodman, Buzzy Cohen, and Danny Trejo telling viewers how much the Mean Girls star's life has improved since she started working out regularly.

Our mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone, where anyone – and we mean anyone – can feel they belong.

Key Benefits

  • Open 24 Hours. Many of our clubs are open 24 hours a day.
  • Free fitness training. Whether you're looking for a customized exercise plan or need help using the equipment, our certified trainers are ready to help you.
  • Judgement Free Zone®
  • Clean, spacious facilities.
  • Tons of equipment.
  • Friendly staff.

And finally swoop and scoop take your opposite hand inside the bra. And bring your breast tissue in towards the center of your chest this should get the cups to sit evenly. And now you're ready to go.

Band - the band of your sports bra should be firm and level around your whole body. Shoulder strap - there should be about a one-inch give and the strap should not fall off your shoulders or dig in. Cup - your breasts should fill the whole cup with no bulging over the top.

planet Fitness

  • What U Gon' Do. Lil Jon. Crunk Juice [Explicit]
  • There She Goes. Babyface. Face 2 Face.
  • Be Without You (Kendu Mix) Mary J. Blige.
  • French Kiss Deux. Phife Dawg.
  • Damn! ( Radio Edit)
  • "U" Make Me Sweat. Jungle Brothers.
  • ZEZE (feat. Travis Scott & Offset)
  • Shakiyla (JRH) (Vocal) Poor Righteous Teachers.

Lindsay Lohan hilariously spoofs her DUI and paparazzi past in wild Super Bowl commercial. The Planet Fitness ad also stars Dennis Rodman, William Shatner, and Danny Trejo.

Videos

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Agenices

Agenices of the Planet Fitness TV Spot, 'Big Girl's Workout'

Planet Fitness TV commercial - Big Girls Workout
Barkley

Barkley is a company that is not easily definable in just a few words. It is an advertising agency, a brand consultancy, and a creative studio all rolled into one. The company has been in operation fo...

Planet Fitness TV commercial - Big Girls Workout
Biscuit Filmworks

Biscuit Filmworks is an award-winning commercial production company that specializes in producing high-quality commercials, branded content, and short films. The company was founded in 2000 by directo...

Planet Fitness TV commercial - Big Girls Workout
Red Tettemer O'Connell + Partners (RTO+P)

Red Tettemer O'Connell + Partners (RTO+P) is an award-winning advertising agency based in Philadelphia, USA. The agency was founded in 1996 by Steve Red, Steve O'Connell and Carla Tettemer, who shared...

Products

Products Advertised

Planet Fitness Gym Membership
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