What the Popeyes Magnolia Blossom Chicken TV commercial - El verano is about.

In the Popeyes Magnolia Blossom Chicken TV spot titled 'El verano,' we see scenes of a beautiful summer day at the beach, complete with sparkling blue waters and white sand. The ad features a group of friends having a great time, enjoying each other's company and the beautiful weather. As they're playing beach volleyball and soaking up the sun, they decide to take a break and head to Popeyes for a bite to eat.

Upon entering the restaurant, the group eagerly orders Popeyes' newest menu item, the Magnolia Blossom Chicken, which is described as a crispy, juicy, and tender chicken breast marinated in a blend of spices and coated in a delicious Magnolia Blossom sauce. As they take their first bites of the chicken, they're overwhelmed with the delicious taste and can't help but express their delight and satisfaction.

Throughout the ad, the vibrant colors, upbeat music, and joyous camaraderie of the group create an atmosphere of lightheartedness and summer fun. The message of the ad is clear – Popeyes' Magnolia Blossom Chicken is the perfect addition to any summer day spent with friends and family. By showcasing the new menu item in the context of a carefree and festive summer day, Popeyes aims to position itself as the go-to place for delicious food and good times.

Popeyes Magnolia Blossom Chicken TV commercial - El verano produced for Popeyes was first shown on television on June 1, 2016.