Coppertone is an American sunscreen brand that has been in the market for over 75 years. The company was founded in 1944 by Benjamin Green, a Miami-based pharmacist, who aimed to create a sunburn reme...
The Coppertone Sport TV Spot 'Soccer Game' features Kelley O'Hara, an American soccer player. The ad showcases the importance of protecting skin from the harmful UV rays of the sun, especially during outdoor activities like soccer.
The TV spot begins with a soccer game in full swing, where Kelley O'Hara is playing in the field. We see her wearing a Coppertone Sport sunscreen, which proves to be the perfect defense against the beating sun. As the game intensifies, the ad beautifully captures the sweat and effort put in by Kelley and her teammates.
We then see Kelley scoring a goal, along with her team's jubilant reaction. As the camera pans to her face, it is revealed that her sunscreen has not smudged, spread, or irritated her eyes, thanks to the signature 'Stays on in Wet Conditions' feature that Coppertone Sport sunscreen boasts.
The TV spot ends with a message that encourages viewers to take their skin protection seriously, especially during the warm weather months. The ad reinforces the idea that sun protection is not just necessary for lounging on the beach but also while engaging in outdoor sports and activities.
Overall, the Coppertone Sport TV Spot with Kelley O'Hara is a compelling, high-energy commercial that emphasizes the importance of skin protection during outdoor activities. It's a clever blend of sport, fun, and skincare that delivers an impactful awareness message to viewers.
Coppertone Sport TV commercial - Soccer Game produced for Coppertone was first shown on television on April 24, 2016.
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