Banana Boat is a well-known American brand of sun care products. Founded in 1978, the company offers a variety of sun protection lotions, sprays, and oils for consumers. Banana Boat is famous for its...
The Banana Boat Dry Balance TV spot is all about staying fresh and dry, no matter what the day brings. The premise of the advert is simple: people lead busy lives and need a sunscreen that will stay on, stay dry and keep them looking and feeling fresh.
The TV spot begins with a young woman waking up early in the morning to prepare for her day. She does her morning routine, puts on her sunscreen, and heads out the door. The ad then transitions to show her running around the city, going about her daily activities, and enjoying the sun without worry.
Throughout the ad, there are shots of people in various activities, from running and hiking to playing tennis and splashing in the water. Each person is using Banana Boat Dry Balance sunscreen, and each one looks and feels dry and fresh.
The narrator explains that Banana Boat Dry Balance is different from other sunscreens, as it absorbs excess moisture, dries quickly, and stays on through sweat and water. The ad is convincing in showing that this sunscreen does what it claims: keeping people dry, cool, and protected from the sun no matter what.
In conclusion, the Banana Boat Dry Balance TV spot is a great example of a well-made, persuasive ad. By showing people using the product in real-world situations, the ad conveys a sense of trust in the brand, and it is sure to win over customers who want to stay fresh and dry when they are out in the sun.
Banana Boat Dry Balance TV commercial - Dry and Fresh produced for Banana Boat was first shown on television on April 30, 2017.
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