What the Redfin TV commercial - Real Estate App is about.

Title: Redfin TV Spot, 'Real Estate App': Revolutionizing the Way You Find Your Dream Home

Introduction:In the fast-paced world of real estate, finding the perfect home can be a daunting and time-consuming task. However, Redfin, a leading real estate technology company, aims to simplify the process with its innovative and user-friendly mobile app. The Redfin TV spot titled 'Real Estate App' showcases the power of this app in revolutionizing the way people search for their dream homes.

Scene 1: Introducing the AppThe TV spot opens with a vibrant cityscape and a voiceover addressing the struggles of finding a home in today's competitive market. As the camera zooms in, we see a diverse group of people using the Redfin app on their smartphones. The catchy background music sets an energetic mood, emphasizing the app's efficiency.

Scene 2: The Power of Redfin's App FeaturesThe spot dives into Redfin's app features, highlighting how they simplify the home-buying process. An animated interface walks viewers through the various capabilities of the app:

1. Powerful Search Filters: A homebuyer selects their preferred location, price range, and other personalized filters. The app instantly displays results that match their criteria, taking them one step closer to their dream home.

2. Detailed Property Listings: The app provides in-depth information, including high-quality photos, property descriptions, and virtual tours - giving prospective buyers a comprehensive understanding of each listing.

3. Expert Guidance: Showcasing Redfin's team of local real estate agents ready to support buyers throughout their home-buying journey, including in-person tours, negotiations, and closing processes.

4. Compare and Analyze: The app enables users to compare properties, explore market trends, and access neighborhood information, empowering them to make informed decisions.

Scene 3: The Redfin AdvantageThe TV spot emphasizes the unique advantages of using the Redfin app:

1. Time-Saving: The app streamlines the search process, significantly reducing the time and effort required to find the perfect home.

2. Transparent and Up-to-Date: Redfin's app provides real-time data on new listings, price changes, and market trends, ensuring users have the most accurate and reliable information.

3. User-Friendly Interface: The intuitive and visually appealing design of the app makes it accessible to users of all tech-savviness levels.

Scene 4: Testimonials and Success StoriesThe TV spot concludes with testimonials from satisfied users who found their dream homes through the Redfin app. The diverse range of voices emphasizes the app's ability to cater to various demographics and preferences.

Voiceover: "Redfin's real estate app: Your dream home is just a tap away!"

Conclusion:The Redfin TV spot titled 'Real Estate App' showcases Redfin's innovative mobile app, designed to make the home-buying process more efficient, transparent, and personalized. Through this captivating advertisement, viewers are encouraged to explore Redfin's app and experience the future of real estate searching, all at their fingertips.

Redfin TV commercial - Real Estate App produced for Redfin was first shown on television on August 11, 2020.