What the Go Daddy TV commercial - The Baker is about.

Title: "The Baker: Jean-Claude Van Damme Leads the Rise of GoDaddy"

Introduction:In the highly anticipated GoDaddy TV spot, titled "The Baker," the iconic action star Jean-Claude Van Damme takes center stage. With his signature moves and undeniable charm, Van Damme brings an exciting twist to the world of web hosting and domain registration. This innovative ad campaign aims to captivate audiences and showcase the new changes GoDaddy is bringing to the industry.

I. The Setup:The commercial begins in a picturesque French bakery, where Jean-Claude Van Damme, playing the role of a skilled and passionate baker, can be seen effortlessly kneading dough. It's clear from the start that this commercial is about to take a unique and unexpected turn.

II. The Transformation:As Van Damme completes his dough masterpiece, he steps back and glances at the traditional bakery scene. Suddenly, the entire bakery transforms into a dynamic, technologically advanced workspace. What was once a small bakery becomes a bustling hub of creative energy, symbolizing GoDaddy's ability to transform businesses online and empower entrepreneurs.

III. The Action:As the action kicks into high gear, Van Damme showcases his agility and martial arts prowess. He navigates through the transformed bakery with a nimble grace, highlighting the speed and efficiency that GoDaddy brings to its customers' online ventures.

IV. The Solution:Amid the acrobatic display, Van Damme subtly places a freshly baked loaf of bread onto a smart-scale connected to a website. With a touch of his finger, the website goes live, showcasing the bakery's online presence powered by GoDaddy. This seamless interaction emphasizes GoDaddy's commitment to providing easy-to-use tools for businesses to establish and maintain an engaging online presence.

V. The Message:The TV spot concludes with Van Damme's famous line, delivered with a twinkle in his eye: "I'm not just any baker. I'm a GoDaddy baker." This tagline emphasizes GoDaddy's commitment to being a trusted partner for businesses of all sizes, helping them rise above the competition and achieve their goals.

Conclusion:"The Baker" featuring Jean-Claude Van Damme is an exciting and visually stunning TV spot that brilliantly combines the strength and appeal of an action star with GoDaddy's innovative technology. This ad campaign aims to inspire entrepreneurs to embrace the power of the internet and establish a strong online presence with GoDaddy's user-friendly tools and support.

Go Daddy TV commercial - The Baker produced for GoDaddy was first shown on television on September 5, 2013.