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Pine Sol TV commercial - Soldierina
Pine-Sol

Pine-Sol is a popular company that specializes in producing cleaning products used to remove tough stains and dirt from various surfaces. The company was founded in 1929 by Harry A. Cole and was origi...

What the Pine Sol TV commercial - Soldierina is about.

Pine Sol TV commercial - Soldierina

Title: Soldierina - A Pine Sol TV Spot

Introduction:The Pine Sol TV Spot titled "Soldierina" takes viewers on a captivating journey of strength, resilience, and the power of inner determination. This commercial communicates Pine Sol's ability to conquer tough cleaning challenges while telling a heartwarming story of a little girl's courage and her transformation into an inspiring soldierina.

Synopsis:The ad opens with a vibrant scene set in a charming living room, drenched in sunlight. A mother and her young daughter engage in a playful cleaning session. As the mother reaches for her trusted bottle of Pine Sol, her daughter's eyes light up with curiosity and excitement.

Suddenly, a vivid imagination sequence takes over, transporting viewers to an enchanting realm. The young girl transforms into a fearless soldierina, clad in a battle-ready costume. Adorned with sparkling armor and wielding a mop as her mighty weapon, she embarks on a mission to conquer the enemy of dirt and grime.

As the music swells, the scene shifts to a series of challenging cleaning situations. The soldierina gracefully glides across a messy kitchen, effortlessly eliminating stubborn grease and stains with the power of Pine Sol. She fearlessly commandeers a battlefield riddled with dusty surfaces and sticky spills, leaving only sparkling cleanliness in her wake.

Throughout the journey, the commercial emphasizes Pine Sol's effectiveness, presenting it as an indispensable ally in the fight against tough messes. The product's refreshing scent and powerful cleaning capabilities are highlighted, amplifying its appeal to viewers.

In the climactic moment, the soldierina completes her mission, standing tall amidst a perfectly clean living room. As she reverts to her normal self, the young girl triumphantly holds up a bottle of Pine Sol, showcasing her newfound cleaning prowess.

The commercial closes with an emotional moment between mother and daughter. Their smiles are a testament to the bond strengthened through shared household tasks and the efficacy of Pine Sol. Overlaying text reminds viewers that Pine Sol's exceptional cleaning power empowers anyone to conquer the toughest cleaning challenges.

Impact:The Pine Sol TV Spot, "Soldierina," leaves viewers captivated, inspired, and armed with the knowledge that Pine Sol is the ultimate cleaning weapon for any cleaning warrior. The ad brilliantly conveys Pine Sol's ability to transform even the grimiest messes into pristine cleanliness while illustrating the resilience and strength within each of us.

Thanks to this striking commercial, "Soldierina" becomes more than just an advertisement. It becomes an empowering symbol of overcoming obstacles and achieving success. Pine Sol's message of courage and determination resonates with viewers, encouraging them to embrace their own inner soldierina and confront life's challenges head-on.

Conclusion:The Pine Sol TV Spot, "Soldierina," combines the power of Pine Sol's cleaning capabilities with an imaginative narrative that inspires viewers of all ages. By showcasing the transformation of a young girl into a fearless soldierina, the commercial communicates the product's ability to conquer tough cleaning tasks while reinforcing the strength and resilience within us all. This powerful advertisement truly captures the essence of Pine Sol and leaves a lasting impact on those who watch it.

Pine Sol TV commercial - Soldierina produced for Pine-Sol was first shown on television on May 1, 2016.

Frequently Asked Questions about pine sol tv spot, 'soldierina'

You could spend big bucks on different cleaners for your furniture, toilet, floors, counters and appliances. With Pine-Sol® Multi-Surface Cleaner, you only need one cleaner to fight dirt, grime and grease, and deodorize all of these surfaces throughout your home. Easy for you, and easy on your wallet.

Original Pine-Sol® Multi-Surface Cleaner is registered with the EPA as a disinfectant when used as directed full strength. When used according to the instructions on the product, it kills 99.9% of germs and household bacteria on hard, nonporous surfaces.

The tagline is: Pine Sol. Cleaning What Stinks Since 1929.

Not only is this a powerful multi-surface cleaner, it's an EPA-registered disinfectant that kills 99.9% of viruses and bacteria. Use it on hard, nonporous surfaces from stoves to sinks, tile to wood floors, showers to toilets, and dumpsters to garbage cans.

There's a reason this powerful disinfectant cleaner has been in your family for generations: it works. Since 1929, Original Pine-Sol® has been cleaning America's toughest dirt, grease and grime. You'll experience that distinctive crisp, clean pine scent every time you use it to clean, deodorize and disinfect your home.

The History ofPine-Sol Just after the start of the Great Depression in 1929, chemist Harry A. Cole found himself living in miles of pine forest near Jackson, Mississippi. Mr. Cole long knew that pine oil was a natural disinfectant and deodorizer, so he rolled up his sleeves to create Pine-Sol® Brand Cleaner.

Pine Sol, one of the most widely used pine oil cleaners, contains 8% to 12% pine oil, 3% to 7% alkyl alcohol ethoxylates, 1% to 5% isopropanol, and 1% to 5% sodium petroleum sulfonate in its “Original” formulation19; other cleaners branded as Pine Sol contain no pine oil.

Diane Amos Diane Amos is “The Pine-Sol® Lady” and has served as the spokesperson for Pine-Sol® Brand Cleaners' advertising campaigns since 1993. Outside this role, Diane is a stand-up comedian who acts in films and stage plays. But off stage, Diane may be found performing acts of kindness in her community.

In 2008, the material safety data sheet for the "Original Pine-Sol Brand Cleaner 1" formulation listed 8–12% pine oil, 3-7% alkyl alcohol ethoxylates, 1-5% sodium petroleum sulfonate and 1-5% isopropyl alcohol.

Pine-Sol already consists of two agents, propylene glycol and benzoic acid, that are instrumental in eliminating stains and odors while knocking out bacteria and mold. Therefore, if you're looking to do a deep clean, you can use undiluted Pine-Sol to utilize its full strength.

Pine-Sol®, a trusted cleaner since 1929, has updated its look along with the times.

Pearl Amos has been the jovial Pine Sol lady for almost 20 years and now earns a very comfortable yearly salary of $2.5 million. Stephanie Courtney entranced the American public with her loveable character, Flo. In turn, Progressive Insurance pays their favorite agent very well.

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Products Advertised

Pine-Sol Lavender Clean
Pine-Sol Lemon Fresh
Pine-Sol Mandarin Sunrise
Pine-Sol Original
Pine-Sol Sparkling Wave
Pine-Sol Sunshine Meadow
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