What the NHTSA TV commercial - Tsunami is about.

The NHTSA (National Highway Traffic Safety Administration) aired a powerful television spot titled 'Tsunami' in an effort to raise awareness about the dangers of drunk driving. The ad begins with a serene beach scene, where a family is enjoying their vacation. Suddenly, the peaceful atmosphere changes as a massive and destructive tsunamis hit the beach, destroying everything in its path. The ad then reveals that the tsunami wasn't a natural disaster but was caused by an intoxicated driver who crashes his car into the ocean.

The NHTSA's 'Tsunami' TV spot was meant to be a call to action for drivers and remind them of the devastating consequences of drunk driving. It is a hard-hitting message that leaves a strong impression on viewers, showcasing how one irresponsible act can have catastrophic consequences. Through this ad, the NHTSA aims to reduce drunk driving incidents and, in turn, save lives. The ad ends with a moving message: "If you drink and drive, you're not only putting yourself at risk, but also everyone else around you." The agency hopes that this powerful message will encourage drivers to make the right choice and refrain from drinking and driving, helping to keep the roads safe for everyone.

NHTSA TV commercial - Tsunami produced for NHTSA was first shown on television on December 15, 2020.