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Advertisers of the Charmin TV Spot, 'Momento íntimo'

Charmin TV commercial - Momento íntimo
Charmin

Charmin is a well-known brand that specializes in toilet paper and bathroom products. The company is focused on providing high-quality, comfortable, and reliable products to enhance the bathroom exper...

What the Charmin TV commercial - Momento íntimo is about.

Charmin TV commercial - Momento íntimo

Title: Charmin TV Spot: 'Momento íntimo'

Introduction:The Charmin TV Spot titled 'Momento íntimo' captures a lighthearted and relatable scene showcasing the brand's dedication to providing exceptional bathroom tissue products. With a touch of humor, the advertisement highlights the importance of feeling comfortable and confident during those intimate moments.

Scene Description:The TV spot begins with a warm and cozy bathroom setting where a person is enjoying some solitary time with their thoughts. The camera pans over to a Charmin Ultra Soft toilet paper roll placed prominently within easy reach. The inviting ambiance sets the stage for a playful and intimate portrayal of the brand's product.

Narrative:As the scene unfolds, the viewer observes the person reaching out for the Charmin toilet paper with an appreciative smile. They gently unroll the tissue, showcasing its softness and luxurious texture. The camera zooms in on the product, emphasizing its quality, and the character's delighted expression adds relatability to the moment.

A small giggle escapes the person's lips, displaying the sheer pleasure and satisfaction they feel using Charmin. The TV spot captures the essence of finding comfort in life's intimate moments, highlighting the brand's commitment to providing a superior bathroom experience.

The narration, accompanied by soft background music, describes how Charmin understands the significance of these personal moments. It emphasizes that Charmin Ultra Soft, with its supreme comfort and strength, is the perfect choice for those tranquil moments of self-care.

The ad concludes by showcasing the Charmin logo along with the tagline "Charmin: The Ultimate in Intimate Comfort." This memorable catchphrase succinctly encapsulates the overall message of the TV spot, leaving a lasting impression on the viewers.

Impact:Charmin's TV spot, 'Momento íntimo,' successfully engages its audience by combining humor, relatability, and superior product quality. It effortlessly communicates the brand's dedication to providing a comfortable and satisfying bathroom experience. By focusing on the importance of intimate self-care moments, Charmin reinforces its commitment to enhancing the daily lives of its customers.

Overall, this Charmin TV Spot taps into the universal need for comfort and enjoyment during intimate moments, and it successfully positions Charmin as a reliable and trusted brand.

Charmin TV commercial - Momento íntimo produced for Charmin was first shown on television on April 2, 2020.

Frequently Asked Questions about charmin tv spot, 'momento íntimo'

Is Charmin made from renewable material? Our paper products are made of a pulp blend that includes sustainably-sourced, fast-growing renewable fibers. 100% of our virgin fibers come from sources that have been 3rd party certified to ensure they adhere to responsible sourcing principles and criteria.

The Charmin Bears The Charmin Bears are the mascots of the Charmin commercials from 1999 to present time. They are a bunch of red and blue (tan in Canadian commercials) bears that teach kids how to wipe off their dirty butt and not leaving pieces left behind.

I didn't know the bear family members have names: Molly is mama bear, Leonard is papa bear, Bill is the eldest son, Amy is the middle sister, and Dylan is the baby bear.

Whipple told his customers: "Please don't squeeze the Charmin!", emphasizing its softness in more than 500 advertisements between 1964 and 1985, and later returning in 1999–2000. The country song "Don' Squeeze My Sharmon", which was a minor hit for Charlie Walker in 1967, was inspired by the ad campaign for Charmin.

Ever wondered where the name Charmin came from? An employee at the Hoberg Paper Company in Green Bay, Wisconsin, once described their toilet paper as “charming” and boom just like that Charmin was born. The design reflected feminine fashions of the time. Charmin's always been known to be soft like a baby's bottom.

Charmin Essentials Soft 2-ply toilet paper is softer*, and Charmin Essentials Strong is 3X stronger when wet when wet*. Both Essentials Soft and Strong are Clog-Safe, Septic-Safe, and Roto-Rooter approved.

The name Cushelle was selected for its sound, which reflects the product's softness, an SCA statement said. The company describes its new koala icon as a "softness magnet". SCA said the new brand retained Charmin's "friendly, fun, family image" and believed it will retain its appeal for Charmin loyalists.

The Charmin bear family changes color according to which quality of toilet paper they are advertising. In neutral advertisements, they are brown.

The little dog on the package was supposed to convey vulnerability and a need for gentle treatment, a company rep told the New York Times. At around the same time, Procter & Gamble decided to bring in its own ringer from the United Kingdom, and the Charmin Bear arrived on our shores in 2000.

Our Brown Bears are standard & generally used, but we feature Red Bears to distinguish Charmin Ultra Strong, and Blue Bears to distinguish Charmin Ultra Soft.

We all go; those who go with Charmin Basic 1-ply toilet tissue really Enjoy the Go. Bathroom Tissue, Unscented, Double Roll, 1-Ply. 3.92 inch x 4 inch. 264 1-ply sheets per roll. 12 double rolls more sheets than 24+ regular rolls (based on number of sheets).

Charmin's mission is to help people have a great bathroom experience. But there are so many pain points standing between you and a great poop that go beyond toilet paper. So we created a series of inventions and useful products designed to help you Enjoy the Go.

Videos

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Agenices

Agenices of the Charmin TV Spot, 'Momento íntimo'

Charmin TV commercial - Momento íntimo
Carat

Carat is a global marketing agency that specializes in media planning and buying. It was founded in 1968 and has since grown to become one of the largest media agencies in the world. The company opera...

Charmin TV commercial - Momento íntimo
Publicis

Publicis is a multinational advertising and public relations company headquartered in France. The company is one of the oldest and largest marketing and communications organizations in the world, with...

Charmin TV commercial - Momento íntimo
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

Charmin Ultra Soft Mega Roll Toilet Paper
Scott Brand 1000
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