What the Honda Summerbration Sales Event TV commercial - Ice Cream: 2017 Civic LX is about.

Title: Honda Summerbration Sales Event TV Spot: 'Ice Cream - 2017 Civic LX'

[Intro]

The Honda Summerbration Sales Event TV spot takes viewers on a delightful journey filled with the joy of ice cream and the excitement of the perfect summer car, the 2017 Civic LX. In this whimsical commercial, Honda captures the essence of summer fun and the desire for a stylish and reliable vehicle.

[Scene 1: A sunny day at the ice cream truck]

The ad opens on a sunny summer day with children and families eagerly lining up at an ice cream truck. The vibrant colors and joyful atmosphere create an instant feeling of warmth and happiness. The sound of laughter and the chimes of the ice cream truck set the stage for an unforgettable summer experience.

[Scene 2: A child eyes the 2017 Civic LX]

As a young girl receives her ice cream cone, she looks across the street and spots the sleek and shiny 2017 Civic LX parked nearby. Her eyes widen with wonder, and she drops her ice cream in astonishment. As the ice cream melts on the pavement, her desire for the Civic LX becomes palpable.

[Scene 3: Showcasing the features of the Civic LX]

The camera pans across the exterior of the Civic LX, highlighting its aerodynamic design, bold lines, and stylish headlights. The ad zooms in on the car's spacious interior, showcasing its comfortable seating and advanced technology features. The voiceover highlights the car's fuel efficiency, safety features, and cutting-edge technology.

[Scene 4: The child's dream]

The scene transitions to the child's imagination, where she envisions herself driving the Civic LX on a scenic road, wind blowing through her hair. The vibrant summer scenery adds to the feeling of exhilaration as she takes the wheel of her dream car.

[Scene 5: The child's family joins in]

The dream sequence expands to include the child's family, who join her in the car. The smiles on their faces show their excitement and satisfaction with their new car. It's a moment of togetherness and happiness, perfectly encapsulating the spirit of the Honda Summerbration Sales Event.

[Scene 6: Call to action]

The commercial concludes with a call to action, urging viewers to visit their local Honda dealership to take advantage of the Honda Summerbration Sales Event. A voiceover delivers a catchy tagline, leaving an impression that blends humor and the promise of a remarkable summer adventure.

[Conclusion]

The Honda Summerbration Sales Event TV spot, 'Ice Cream: 2017 Civic LX,' paints a vivid picture of summer excitement and the desire for a stylish and reliable vehicle. Through delightful imagery and a heartwarming storyline, Honda captures the essence of the season, encouraging viewers to embrace the joy of summer and experience the thrill of driving the 2017 Civic LX.

Honda Summerbration Sales Event TV commercial - Ice Cream: 2017 Civic LX produced for Honda was first shown on television on August 23, 2017.