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Advertisers of the Prestone Antifreeze Coolant TV Spot, 'The Reaper'

Prestone Antifreeze Coolant TV commercial - The Reaper
Prestone

Prestone is a well-known American brand that produces a variety of automotive products, particularly antifreeze/coolant and brake fluid. Founded in 1927, the brand has a long-standing presence in the...

What the Prestone Antifreeze Coolant TV commercial - The Reaper is about.

Prestone Antifreeze Coolant TV commercial - The Reaper

Prestone Antifreeze Coolant's TV Spot, 'The Reaper,' is a spine-chilling and dramatic advertisement that showcases the power of this coolant through the metaphor of a foreboding and ominous Grim Reaper.

The commercial begins with a dark night scene, where a car is seen travelling alone down a desolate and deserted road. Suddenly, the headlights illuminate a figure waiting in the middle of the road, and as the car approaches closer, the figure is revealed to be the Grim Reaper, with his signature scythe in hand.

As the car comes to a halt in front of the Reaper, he slowly approaches, his cloak billowing in the wind. The driver is visibly shaken as the Reaper hands him a flask of Prestone Antifreeze Coolant.

The Reaper then transforms into a car mechanic, revealing to the driver that this powerful coolant is essential for his car's performance. The camera pans to the car's engine, where we see Prestone Antifreeze Coolant in action, protecting the engine from freeze and corrosion.

The commercial ends with the driver safely back on the road, as the Grim Reaper ominously watches over him, a reminder of the dangers that lurk in the absence of proper engine care.

This intense and impactful TV spot effectively conveys the power and effectiveness of Prestone Antifreeze Coolant in protecting cars from the risks of cold weather and corroding engines. By utilizing the haunting imagery of the Grim Reaper, the advertisement aptly captures the attention of the audience while effectively conveying the importance of engine maintenance.

Prestone Antifreeze Coolant TV commercial - The Reaper produced for Prestone was first shown on television on October 28, 2012.

Frequently Asked Questions about prestone antifreeze coolant tv spot, 'the reaper'

Optimizes engine temp, prevents freezing, PLUS protects parts from buildup & corrosion. While ordinary antifreeze+coolant only manages 2/3s the job, Prestone's Total Protection handles the complete job.

About Prestone Products Corporation Headquartered in Chicago, IL, Prestone is a leading manufacturer of high quality antifreeze/coolant, brake fluid, power steering fluid, windshield washer fluid and other vehicle maintenance products.

Trust Prestone – a leading global manufacturer of Original Equipment Antifreeze + Coolant. Can top off or replace any Blue (G48) or Green (G64) antifreeze + coolant in all BMWs; all Minis; all Volvos; Mercedes pre-2014; Volkswagen pre-1997; Audi pre-1997; Jaguar pre-1999 and Porsche pre-1996, guaranteed.

Prestone ® Prime ® Conventional Green.

A variety of claims were tested, with years/miles of fluid life performing at the top – a point of difference for Prestone on Universal, North American and Asian formulas. Our enhanced Universal product formulas allows us to also claim “longer engine life guarantee” – another top tested claim that drives purchase.

Prestone MAX will work in your vehicle: It's guaranteed to work in All Vehicle Makes, Models & Years with Gas or Diesel engines. It mixes and works with all antifreeze + coolant colors and formulations including OAT, POAT, HOAT & IAT; G05®, G11®, G12®, G12++®, G13®, G30®, G40®, & GG40®.

Emtex Lubricants are the best coolant manufacturers in India having Coolant manufacturing experience of more than 4 decades. Emtex Coolant are ideal for all kinds of petrol and diesel engine driven passenger cars, jeeps, vans, commercial vehicles, and stationary engines operating with water as a cooling medium.

  • PEAK Cleanguard 50/50 Antifreeze/Coolant 1 Gallon.
  • PEAK Cleanguard FS Antifreeze/Coolant 1 Gallon.
  • PEAK OET Antifreeze/Engine Coolant PEBB53.
  • PEAK OET Antifreeze/Engine Coolant PEB0B3.
  • Prestone Antifreeze/Engine Coolant AF2800.
  • Prestone Antifreeze/Engine Coolant AF-2100.
  • Prestone Antifreeze/Engine Coolant AF2033.

Rowe is an OEM supplier to BMW among other German manufacturers and their coolant is a monoethylene glycol basis that meets BMW N60069.

Green coolant is your conventional coolant (Ethylene Glycol base) and is the most common type of coolant found. Red coolant is typically has a base of Organic Acid Technology which has a different chemical makeup of green coolant and is designed to be suitable for aluminium radiators.

Green antifreeze is made with a special tweaked formula to help prevent corrosion of metals in a vehicle's cooling system. The older formula is typically used for vehicles made before the mid-1990s, which were built with more steel and copper components than modern vehicles.

  • Best Antifreeze for All Vehicles - Prestone Antifreeze/Engine Coolant.
  • Best for Asian Vehicles - Peak Original Equipment Technology Antifreeze (Green)
  • Best for GM-Approved Vehicles - Prestone DEX-COOL Antifreeze/Coolant.
  • Best for BMW Owners - BMW Coolant Antifreeze (Gray)

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Agenices

Agenices of the Prestone Antifreeze Coolant TV Spot, 'The Reaper'

Prestone Antifreeze Coolant TV commercial - The Reaper
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

Prestone Antifreeze Coolant
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