Biden for President is a political organization that supports the candidacy of Joe Biden for the position of President of the United States. The organization was founded in April 2019, when Joe Biden...
The TV spot opens with a close-up of veteran actor Samuel L. Jackson's face. He looks straight into the camera, his eyes serious and determined. In the background, a montage of people casting their ballots, waving flags, and singing the national anthem flashes across the screen.
"Ladies and gentlemen," Jackson's voice booms. "We're at a crossroads in this country. And the decision we make this November is critical."
The camera pans out to reveal Jackson sitting in a dimly lit studio, surrounded by a team of producers, cameras, and microphones. He puts on his glasses, picks up a piece of paper, and clears his throat.
"Joe Biden understands that the soul of America is at stake," he continues. "And he knows that one of the most essential pillars of that soul is the right to vote."
Cut to a shot of Biden giving a speech at a crowded rally, his arm raised above his head in a gesture of defiance.
"That's why Joe Biden is fighting to protect voting rights for all Americans," Jackson says. "He's standing up to those who would suppress our voices, our freedoms, and our dignity."
The camera cuts to a montage of clips showing people of all ages, races, and genders marching in the streets, waving placards, and chanting slogans.
"He's fighting for our right to organize, to mobilize, to make our voices heard," Jackson continues. "He's fighting for a better, more inclusive, more just America. And he's fighting with all of us."
Cut to a shot of Jackson looking straight into the camera again, a fierce determination etched on his face.
"So let me ask you," he says. "Are you ready to fight with Joe? To stand up for our voting rights? To demand a fair, free, and just America?"
The camera fades to black as a voiceover reads out the campaign slogan: "Biden for President. Stronger Together."
Biden for President TV commercial - Voting Rights produced for Biden for President was first shown on television on October 10, 2020.
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