Toyota Motor Corporation is a Japanese multinational automotive manufacturer that is widely recognized as one of the world's largest automobile manufacturers. The company was founded by Kiichiro Toyod...
In 2013, Toyota released a memorable TV spot for their Prius model, titled 'Sewing Room.' The commercial opens with an elderly lady in a sewing room, who appears to be measuring and cutting fabric for a new outfit. Suddenly, her surroundings morph into a high-tech automotive factory, as she transforms into a robot that is assembling a new 2013 Toyota Prius.
The commercial then shifts to the exterior of the car, zooming in on its sleek and aerodynamic design. The camera pans out to show the car driving on the highways, as the voiceover explains the car's impressive fuel efficiency and advanced technology. The commercial ends with the tagline, "Let's go places."
This ad was both creative and effective, as it showcased the Prius's futuristic technology and environmentally friendly design. The seamless transition from the sewing room to the car factory was also a clever nod to the car's precision engineering and attention to detail. The 'Sewing Room' commercial was well-received by audiences and helped solidify the Prius's reputation as a high-performance hybrid.
2013 Toyota Prius TV commercial - Sewing Room produced for Toyota was first shown on television on March 2, 2013.
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