Overview of Newell BrandsNewell Brands is an American-based company that is primarily engaged in the manufacturing, marketing and distribution of consumer and commercial products. The company's headqu...
The Newell Rubbermaid TV spot entitled 'The Really, Really Bright Side' is an inspiring and uplifting advertisement that encourages viewers to look at the brighter side of life. The advertisement showcases various everyday scenarios where things go wrong, such as a spilled cup of coffee, lost keys, or a flat tire. However, rather than dwell on the negative, the commercial highlights the positive outcome of each situation.
For instance, after spilling coffee on her shirt, the character in the ad doesn't get upset; instead, she uses it as an opportunity to embrace the day and wear something colorful. When a group of friends loses the keys to their vacation rental, they use the situation as a chance to explore the surrounding area, leading them on an unexpected adventure.
The advertisement's message is simple yet impactful: When life gives you lemons, find the lemonade. The commercial urges viewers to shift their perspective and look at each challenge as an opportunity for growth and positivity.
The visual style of the ad is also noteworthy. The bright colors and the use of charming animated characters create a cheerful and welcoming atmosphere that further accentuates the feel-good message of the commercial. The catchy background music adds to the overall upbeat tone, making it a memorable and inspiring advertisement that leaves a lasting impression on viewers.
Newell Rubbermaid TV commercial - The Really, Really Bright Side produced for Newell Brands was first shown on television on August 8, 2014.
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