What the Subway Sriracha Chicken Melt TV commercial - The Hunger Games is about.

The Subway Sriracha Chicken Melt TV Spot, based on the popular book and movie series, The Hunger Games, is an exhilarating way to promote a new sandwich. The ad begins with a young woman standing in a jungle-like setting, holding a bow and arrow. She appears to be hunting food but is interrupted by the sound of a helicopter approaching. The camera then pans to a man piloting the helicopter, who asks the woman if she's hungry.

The woman responds by saying she's starving and is then handed a Subway sandwich wrapped in a green leaf. She pulls back the leaf to reveal a crispy and juicy chicken filet coated in a spicy sriracha sauce. The sandwich is then cut to show the melted Colby Jack cheese oozing out, making the woman's mouth water.

The ad highlights the explosive taste of Subway's latest creation, the Sriracha Chicken Melt, by showing the woman's face as she takes a big bite out of the sandwich. "That's what I call a feast," she says, followed by the tagline, "Feed your Hunger."

Overall, the Subway Sriracha Chicken Melt TV Spot is an action-packed and delicious way to promote one of Subway's newest sandwich offerings. The Hunger Games theme adds to the excitement and adventure, while also appealing to the blockbuster movie franchise's fans. The ad perfectly captures the insatiable hunger anyone can have for a satisfying sandwich that packs a punch of flavor.

Subway Sriracha Chicken Melt TV commercial - The Hunger Games produced for Subway was first shown on television on October 30, 2013.