What the New Day USA TV commercial - Pictures is about.
New Day USA is a mortgage and home loan lender that provides services to veterans and military families. Their TV spot "Pictures" is a heart-warming advertisement that depicts the story of a veteran who is able to refinance her mortgage with New Day USA.
The advertisement starts with the veteran, a middle-aged woman, sitting in her living room surrounded by pictures of her family. She reminisces about the moments captured in those pictures and how they keep her connected to the memories of her loved ones. The camera then takes us through the various memories represented in those photos, such as the veteran's son graduating from college and her daughter getting married.
As the advertisement progresses, we learn that the veteran was facing financial difficulties and was struggling to make ends meet. However, she discovers New Day USA and learns about the possibility of refinancing her mortgage. We see her applying for the loan and the New Day USA team working with her to get the refinancing approved.
Finally, the ad ends with the veteran happily looking at her family pictures and feeling grateful for being able to keep her home and memories intact. The message of the advertisement is clear: New Day USA cares about veterans and their families and can help them refinance their homes to achieve financial stability and security.
Overall, "Pictures" is a moving TV spot that showcases the benefits of New Day USA's mortgage and refinancing services for veterans and military families. The advertisement effectively conveys a heartfelt message that resonates with its target audience and emphasizes the importance of keeping military families and their homes safe.
New Day USA TV commercial - Pictures produced for
NewDay USA
was first shown on television on January 5, 2016.
Frequently Asked Questions about new day usa tv spot, 'pictures'
New Day USA is a senior mortgage lender that serves as a nationwide mortgage company for veterans. In 2023 Juliana Folk replaced Tatiana Zapardino as the lead NewDay USA spokesperson for Veteran Home Loan commercials. Her current role has garnered her more fans.
Tatiana Zappardino is an actress, writer and director. She was born in San Diego, CA. She received her Bachelor of Fine Arts in Theatre Arts at Jacksonville University in Jacksonville, FL and was commissioned into the Marine Corps as a Public Affairs Officer.
A commercial producer is a professional who develops and creates commercials for advertising purposes. These professionals typically have excellent skills in creativity, film production and project management.
Tatiana was the lead spokesperson for NewDay USA Veteran Home Loan commercials. She can also be seen on the last season of This Is Us and MGM's upcoming show The Consultant; soon to be on Amazon Prime. Her latest and most treasured role as Tina Manfredi in Tulsa King is now on Paramount Plus.
California, United StatesTatiana Manaois / Place of birth
A TV spot is like an advert you see on television for services or products. It has a story, actors and a message and it aims to convince the viewer of the benefits of the product or service the advertiser is promoting.
A commercial is an advertisement for a business. Commercial activity is selling goods or services for profit. There's also commercial trading in the forward and futures markets, generally done for hedging purposes.
Nowadays, Tatiana is in Atlanta, GA where she spends most of her time on indie films, writing screenplays and performing sketch comedy.
Tatiana Zappardino was born in San Diego, CA. She received a B.F.A. in Theatre Arts at Jacksonville University and then was commissioned into the Marine Corps as a Public Affairs Officer.
Tatiana is a baby girl name of Russian origin. Derived from the Latin name Tatius and the Roman name Tatianus, this baby name means “fairy queen.” History buffs may recognize the variant Tatius as King Tatius - a ruler who reigned over the Sabines and the Romans.
October 22, 1996 (age 26 years)Tatiana Manaois / Date of birth
TV spots are the most common form of TV advertising. They are the adverts that we encounter at the beginning, middle and end of all our favourite shows, across linear TV and broadcast VOD.