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Advertisers of the Rocket Mortgage TV Spot, 'The Mortgage Process Doesn't Have to Be a Battle'

Rocket Mortgage TV commercial - The Mortgage Process Doesnt Have to Be a Battle
Rocket Mortgage

Rocket Mortgage is a leading online mortgage lender that has revolutionized the home financing industry. Founded in 2015 by Quicken Loans, Rocket Mortgage has quickly become a household name, thanks t...

What the Rocket Mortgage TV commercial - The Mortgage Process Doesnt Have to Be a Battle is about.

Rocket Mortgage TV commercial - The Mortgage Process Doesnt Have to Be a Battle

Rocket Mortgage's TV Spot, entitled "The Mortgage Process Doesn't Have to Be a Battle," is a commercial that aims to showcase how easy it is to obtain a mortgage with their services. The commercial features a woman standing in a medieval battle scene, with a Viking warrior on one side and a Roman soldier on the other. The woman suddenly shouts, "Hey, hey, sorry everyone. Can we just stop everything for one second? This doesn't have to be a battle! Let's just go to Rocket Mortgage and get a completely online and on-demand mortgage experience."

The ad then transitions to various scenes showing how Rocket Mortgage makes the mortgage process simpler: a person taking a photo of a document with their phone camera, an animated diagram of the mortgage approval process, and a group of people happily standing outside of a house with a "sold" sign in the front yard.

Throughout the commercial, the message is clear: Rocket Mortgage offers a streamlined and stress-free alternative to the traditional, complicating, and sometimes brutal process of securing a mortgage. The closing message of the ad makes it clear that customers can obtain a mortgage anywhere, anytime with Rocket Mortgage's online and on-demand service.

In conclusion, Rocket Mortgage's "The Mortgage Process Doesn't Have to Be a Battle" commercial highlights the ease and convenience of obtaining a mortgage with their services. By presenting the traditional mortgage process as a chaotic, medieval-style battle, the ad emphasizes how Rocket Mortgage's digital platform is a refreshing and modern alternative to the dated and complex process of obtaining a mortgage in today's world.

Rocket Mortgage TV commercial - The Mortgage Process Doesnt Have to Be a Battle produced for Rocket Mortgage was first shown on television on April 1, 2018.

Song from commercial Rocket Mortgage TV Spot, 'The Mortgage Process Doesn't Have to Be a Battle'

"It's Your Thing" by The Isley Brothers

"It's Your Thing" is a funk single by The Isley Brothers , released in 1969. The song was a response to Motown chief Berry Gordy's demanding hold on his artists after the Isley Brothers left the label. "It's Your Thing" became a huge hit, reaching number one on the R&B charts and number two on the Pop charts. The song's lyrics are about letting a girl know that she is free to spread her love around , as long as he gets some of it too.

The Isley Brothers released the album "It's Our Thing" in April 1969, which included "It's Your Thing" along with other hits. The album was released on their own T-Neck Records imprint.

"It's Your Thing" has been covered and sampled by many artists over the years, and is considered a classic in the funk and R&B genres.

Frequently Asked Questions about rocket mortgage tv spot, 'the mortgage process doesn't have to be a battle'

The mission behind Rocket Mortgage is clear: Make the complicated home financing process simpler - using innovative technology and amazing team members.

About Rocket Companies Rocket Companies' mission is to be the best at creating certainty in life's most complex moments so that its clients can live their dreams.

Rocket Mortgage stands out as the nation's No. 1 FHA lender, helping borrowers with limited down payment funds, but all home buyers and refinancers can take advantage of the lender's convenient website and app to both apply for and manage their loans. Rocket consistently ranks No. 1 in customer-satisfaction surveys.

June 1985 – Dan Gilbert founded Rock Financial, which would become known as Rocket Mortgage, in 1985. The company was initially founded as a mortgage broker. 1988 – Rock Financial took the steps to become a mortgage lender. Rocket Mortgage is now one of the largest mortgage lenders in America.

Many of these mission-driven lenders are certified as CDFIs by the Treasury department's CDFI Fund. To earn the CDFI certification, a mission-driven lender must have a primary mission to promote economic development and provide products or services to an underserved area or population.

According to Lippincott, the idea of speed isn't as relevant as it used to be (Rocket Mortgage's brand position was getting a loan approved quickly), ergo the “magic O.” Additionally, the mark resembles the outline of a person which the brand calls an intentional nod to keep clients “at the center of everything we do.” ...

A mission statement defines the organization's business, its objectives, and how it will reach these objectives. A vision statement details where the organization aspires to go.

A Mission Statement is a definition of the company's business, who it serves, what it does, its objectives, and its approach to reaching those objectives. A Vision Statement is a description of the desired future state of the company.

Rocket Mortgage® lets you work at your own pace, while providing award-winning customer service and expert advice. It lets you apply online, anytime, at your convenience – which means it's there when you need a fast approval to buy a house or a way to lock your rate when rates drop.

The top competitors of Rocket Mortgage include Better Mortgage, Clara, LoanSnap, Tomo and Kiavi. Rocket Mortgage has 445 active competitors. Here is a list of the top 10 competitors of Rocket Mortgage, ranked by Tracxn score: Better Mortgage - New York City based, 2014 founded, Series E company.

Documents filed by the former employees claim that Rocket deliberately "suffered or permitted" the collective members to perform labor without payment of overtime compensation at a rate of not less than one-and-one-half times their regular hourly rate of pay for hours worked in excess of forty in a week as required by ...

In July 2021, we changed our official company name from Quicken Loans to Rocket Mortgage. We did this because Rocket Mortgage defines what we do best – take a complicated process and make it simpler using technology. Why should I use Rocket Mortgage?

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Actors

Actors who starred in Rocket Mortgage TV Spot, 'The Mortgage Process Doesn't Have to Be a Battle'

Gabby Lane photo
James Shipp photo
Sacheen Padilla photo
Agenices

Agenices of the Rocket Mortgage TV Spot, 'The Mortgage Process Doesn't Have to Be a Battle'

Rocket Mortgage TV commercial - The Mortgage Process Doesnt Have to Be a Battle
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

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